Inspiration Season Poster gan Chunyang Wang and Qianqian Yao

Mae Inspiration Season Poster gan Chunyang Wang and Qianqian Yao yn enillydd uchel ei barch o'r 2023 Gwobr Efydd A' Design Award mawreddog iawn yng Nghategori Cystadleuaeth Graffeg.

EfyddGraffeg· 2023

Inspiration Season Poster

gan Chunyang Wang and Qianqian Yao

Cleient: Hangzhou Loft49

Enillydd Gwobr Efydd A' Design Award yn y Categori Graffeg

11,033

Enillydd Gwobr Wedi'i Wirio

Gwirio Statws Gwobr ar gyfer #150999

Gweld yn A' Design Award Datganiad i'r Wasg Bathodyn Gwobr

Lliwiau

Y Dyluniad

Am Inspiration Season Poster

Testun y Llyfr: Tymor Ysbrydoliaeth yw'r prif ddyluniad gweledol ar gyfer fforwm dylunio a gynhaliwyd mewn parc creadigol trefol yn Hangzhou. Trawsffurfiwyd y parc o hen ffatri ffibr cemegol, a dewiswyd edafedd gwlân glas i gysylltu gorffennol a phresennol yr adeiladau. Mae'r poster statig yn mesur 841 wrth 594 milimetr, tra bo'r poster symudol yn parhau am ddeg eiliad mewn fformat fertigol. Ffilmiwyd gwlân go iawn yn hongian mewn 4K gyda chamera a chledrau llithro, yna'i olygu, graddio lliw a'i gyfansoddi. Mae ysgydwad yr edafedd yn mynegi eiliad yr ysbrydoliaeth.

Y Gydnabyddiaeth

Am y Gwobr Efydd A' Design Award

Mae Inspiration Season Poster yn enillydd Gwobr Efydd A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau rhagorol sydd yn nodedig am greadigrwydd, dyfeisgarwch a chraffter. Mae enillwyr Efydd yn arteffactau medrus iawn a thrawiadol o greadigol sydd yn dilysu profiad helaeth, dychymyg a dyfeisgarwch eu dylunwyr. Disgwylir i Inspiration Season Poster fod yn wrthrych uchel ei fri, a edmygir ac a anwylir, sydd yn nodedig o broffesiynol ac arloesol. Mae'r dyluniad buddugol hwn o Wobr Efydd A' Design Award yn ymgorffori arferion gorau mewn celf, gwyddoniaeth, dylunio a thechnoleg, ac yn rhagorol am ei sylw i fanylion. Mae Inspiration Season Poster yn bodloni anghenion yn odidog, yn cyffwrdd â dyheadau, yn swyno teimladau ac yn apelio at chwilfrydedd.

Y Tu Ôl i'r Dyluniad

Pecyn i'r Wasg

Credydau, aelodau tîm a manylion technegol a ddarparwyd gan y dylunydd.

Priodweddau Unigryw: “Inspiration Season” is the first large-scale design forum activity held by Hangzhou Loft49. Over 50 years Loft49 has been transformed from an old chemical fiber factory into an urban creative design park.Through several years of demolition and restoration, Loft49 was renewed. To commemorate this history, the author chose wool as the inspiration for this design. The past and the present of the factory building are connected by yarn. It has brought new ideas to the forum activities of the "Inspir
Dimensiynau a Phecynnu: Poster : 841*594mm, Motion poster : 9:16 MOV Time:10 second
Tagiau: Dynamic Poster, Live Filming, Culture of Factory Renovation, Expression of Inspiration
Technoleg Cynhyrchu: 1.The poster was shot with Blackmagic and slide rails in 4K vertical screen.2. Post-effect processing, image pick-up, color matching and composition challenges were carried out.3. Combine the moving picture with the graphic design to output the final static poster and dynamic poster
Her Dylunio: The biggest challenge is how to give the content of the dynamic shooting more a sense of graphic design.
Ymchwil: Modern dynamic image technology is becoming more and more popular, which has a great impact on graphic design.People need to think about how static content fuses with dynamic images.Through the combination of film and graphic design images to find more interesting poster forms and try to break through the boundaries of graphic design. The forum received a lot of positive feedback，which triggered everyone's thinking about graphic design and dynamic design. It brings a new possibility to dynamic graphic design.
Ysbrydoliaeth: Posters are divided into static and dynamic forms.After actually photographing the real scene space where the wool is hanging, the technology processing is done.Converts the poster to a static state.The blue wool represents the factory of the past and the future of the place.Because Loft49's architectural spatiality is a feature, the dynamic part emphasizes the three-dimensional sense of space composed of wool.The shaking of the wool expresses the moment of inspiration.
Hyd y Prosiect: Created in Hangzhou China in August 2022
Llif Gweithrediad: The first thing you see is the rotation of several lines in the picture, which is transformed into a flat poster in a sudden jerk. In the process, people will see the blue wool, sense of space, sudden surprise, and finally reveal the content. The overall flow allows visiters to understand the meaning of the picture and generate inner associations and inspiration.
Aelodau'r Tîm: Chunyang Wang
Qianqian Yao