Mae Episode Dyluniad Profiad Brand gan Plus X yn enillydd uchel ei barch o'r 2021 Gwobr Efydd A' Design Award mawreddog iawn yng Nghategori Cystadleuaeth Graffeg.

EfyddGraffeg· 2021

Episode Dyluniad Profiad Brand

gan Plus X

Cleient: Sk D&d Episode

Enillydd Gwobr Efydd A' Design Award yn y Categori Graffeg

12,125

Enillydd Gwobr Wedi'i Wirio

Gwirio Statws Gwobr ar gyfer #119730

Ymweld â'r Wefan Gweld yn A' Design Award Datganiad i'r Wasg Bathodyn Gwobr

Lliwiau

Y Dyluniad

Am Episode Dyluniad Profiad Brand

Mae Episode yn ddyluniad hunaniaeth brand a phrofiad brand ar gyfer platfform preswyl a rennir. Mae'r dyluniad yn canolbwyntio ar y defnyddiwr yn hytrach na'r cyflenwr, ac mae'n rhoi blaenoriaeth i gyfathrebu â thrigolion. Mae'r sgwâr yn logo Episode yn cynrychioli gofod sy'n dal straeon amrywiol. Cymhwysir logos, lliwiau, ffontiau a delweddau gweledol allweddol ar draws pwyntiau cyswllt ar-lein ac all-lein, gan gynnwys cardiau trigolion a rhifau ystafelloedd. Mae'r system yn hyblyg yn hytrach na sefydlog, felly gall bob preswylydd gwblhau'r dyluniad gyda stori bersonol.

Y Gydnabyddiaeth

Am y Gwobr Efydd A' Design Award

Mae Episode Dyluniad Profiad Brand yn enillydd Gwobr Efydd A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau rhagorol sydd yn nodedig am greadigrwydd, dyfeisgarwch a chraffter. Mae enillwyr Efydd yn arteffactau medrus iawn a thrawiadol o greadigol sydd yn dilysu profiad helaeth, dychymyg a dyfeisgarwch eu dylunwyr. Disgwylir i Episode Dyluniad Profiad Brand fod yn wrthrych uchel ei fri, a edmygir ac a anwylir, sydd yn nodedig o broffesiynol ac arloesol. Mae'r dyluniad buddugol hwn o Wobr Efydd A' Design Award yn ymgorffori arferion gorau mewn celf, gwyddoniaeth, dylunio a thechnoleg, ac yn rhagorol am ei sylw i fanylion. Mae Episode Dyluniad Profiad Brand yn bodloni anghenion yn odidog, yn cyffwrdd â dyheadau, yn swyno teimladau ac yn apelio at chwilfrydedd.

Y Tu Ôl i'r Dyluniad

Pecyn i'r Wasg

Credydau, aelodau tîm a manylion technegol a ddarparwyd gan y dylunydd.

Priodweddau Unigryw: Many residential space brands provide a supplier-centered brand identity. However, Episode is a user-centered design with a major difference in communication with customers.
Dimensiynau a Phecynnu: Digital Work
Tagiau: Share, Episode, Dwell, Story, House, Harmony, Relationship, Gathering
Technoleg Cynhyrchu: 1. Brand Value Platform
It defines the brand essence, “Life Storyg (story+storage),” and the core brand value, “living space, value community, and emotional platform.”

2. Visual Identity and Brand Design Element Development
The square in the EPISODE logo indicates a space where diverse stories and harmonization are contained. It is developed to flexibly expand to online/off-line contacts.

3. Brand Experience Design
From various communication contacts, key visual assets such as logos, colors, typefaces, and key visuals are used in the right place to provide Episode’s unique brand experiences.
Her Dylunio: Modern residential spaces are not just a resting place but a place of applying the values and tastes and, furthermore, aspects of one’s life. Through this identity design, SK D&D intends to break away from the concept of traditional residence and suggest a new dwelling place.
Ymchwil: SK D&D has thoroughly analyzed diverse space share services, which are currently provided to customers, conducted interviews to find ways to create synergy through customer members coming together, and considered ways to visually connect customer experience elements.
Ysbrydoliaeth: Episodeis not only a living space but also a shared residential platform made with customers’ experiences and values. SK D&D develops the design by focusing on a design that can be flexibly changed and applied rather than a fixed design, on a touchpoint to express the characteristics of the brand.
Hyd y Prosiect: The project proceeded for 4 months in Seoul, South Korea.
Llif Gweithrediad: The design motif developed has been applied to resident cards, room numbers, etc. for customers and completed when they draw their own episode. SK D&D intends to provide a variety of new brand experiences to users through a flexible design rather than a fixed one.
Aelodau'r Tîm: Creative Director: Shin myungsup
Strategy Director: Choe jangsoon
BX Planner: Kook bohyun
BX Planner: Kim jisu
BX Designer: Kim hyunwoo
BX Designer: Lee yoonseong
BX Designer: Im sunghwan
BX Designer: Park jiyong
Motion Designer: Lim kwangmyung
Project Director(SK D&D): Kim dohyun
Project Manager(SK D&D): Lee chungheon
Project Manager(SK D&D): Kim jinhee
Project Manager(SK D&D): Bak areum