Grundig Heinzelmann Limited Edition Ffilm Animeiddio Hyrwyddol gan Digital Panorama

Mae Grundig Heinzelmann Limited Edition Ffilm Animeiddio Hyrwyddol gan Digital Panorama yn enillydd uchel ei barch o'r 2021 Gwobr Blatinwm A' Design Award mawreddog iawn yng Nghategori Cystadleuaeth Ffilm.

PlatinwmFfilm· 2021

Grundig Heinzelmann Limited Edition Ffilm Animeiddio Hyrwyddol

gan Digital Panorama

Cleient: Digital Panorama

Enillydd Gwobr Blatinwm A' Design Award yn y Categori Ffilm

252,882

Enillydd Gwobr Wedi'i Wirio

Gwirio Statws Gwobr ar gyfer #118526

Ymweld â'r Wefan Gweld yn A' Design Award Datganiad i'r Wasg Bathodyn Gwobr

Lliwiau

Y Dyluniad

Am Grundig Heinzelmann Limited Edition Ffilm Animeiddio Hyrwyddol

Ffilm animeiddio hyrwyddol yw Grundig Heinzelmann Limited Edition a grëwyd ar gyfer radio a ysbrydolwyd gan ddyluniad hanesyddol. Cyflwynwyd radio Heinzelmann ym 1946 fel radio bocs pren a adeiladwyd heb diwbiau. Mae'r ffilm yn ailddehongli'r dreftadaeth hon trwy fyd o bren a metel brwsiedig mewn cytgord. Cafodd yr holl elfennau eu modelu a'u hanimeiddio mewn gofod tri dimensiwn gan ddefnyddio graffeg gyfrifiadurol. Mae'r ffilm yn para trigain eiliad mewn diffiniad uchel llawn ac yn gorffen mewn ystafell ag awyrgylch retro ond modern.

Y Gydnabyddiaeth

Am y Gwobr Blatinwm A' Design Award

Mae Grundig Heinzelmann Limited Edition Ffilm Animeiddio Hyrwyddol yn enillydd Gwobr Blatinwm A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau gwirioneddol eithriadol, cain a godidog. Mae enillwyr Platinwm yn rhyfeddodau creu, yn dystiolaeth i derfynau creadigrwydd deallusol, ac yn dangos proffesiynoldeb ac athrylith diguro eu dylunwyr. Disgwylir i'r dyluniadau hyn fod y gweithiau enwocaf sydd yn diffinio estheteg oes, yn cyfrannu at les cymdeithas ac yn gwthio ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae Grundig Heinzelmann Limited Edition Ffilm Animeiddio Hyrwyddol yn arddangos lefel drosgynnol o ragoriaeth ac yn gwneud y byd yn lle gwell yn ddiamau gyda'i nodweddion manteisiol a gwerthfawr. Mae Grundig Heinzelmann Limited Edition Ffilm Animeiddio Hyrwyddol yn waith buddugol Gwobr Blatinwm A' Design Award sydd yn deffro dyheadau, yn ysbrydoli, yn cyffroi, yn swyno ac yn cynnau llawenydd mawr.

Y Tu Ôl i'r Dyluniad

Pecyn i'r Wasg

Credydau, aelodau tîm a manylion technegol a ddarparwyd gan y dylunydd.

Priodweddau Unigryw: Grundig Intermedia roots lie in the traditional German company Grundig, which was founded in 1945 and achieved world fame with its radios and televisions. After the Second World War Germany was in ruins and so were most radios but new production was tightly controlled by the allies. Radio dealer Max Grundig saw an opportunity and built Heinzelmann, a Grundig radio without tubes that was not officially a radio. And this was the same legendary design that was brought to life today.
Dimensiynau a Phecynnu: 1920 1080 Full HD Duration 60 seconds Frame Rate 25Fps
Tagiau: Grundig, Heinzelmann, Radio, Animation, Digital Panorama
Technoleg Cynhyrchu: %100 CGI animation. All elements were modelled in 3d space and animated in Maxon’s Cinema 4D software. Compositing was made in Adobe After Effects.
Her Dylunio: The main objective was to support Grundig’s motto, Embracing change is good if you remain true to yourself in a convincing plus entertaining way. The world of this product had to be mysterious and simple. The main elements of the animation were the wooden and brushed metallic materials that was used to build the classic design. They had to look real to convince the audience. Combining all these with a dramatic music in harmony, was the main challenge. The room we saw at the ending, had to reflect a feeling for a timeless, retro looking but modern life ambiance. We believe that we could achieve this.
Ymchwil: Sales reports and benchmarks were examined to filter the most known designs of radios. We came across the fact that Grundig Heinzelmann is very well known product since 1946. Our client briefed us about the history of this product and we leveled this up. The animation was planned to be aired on social media such as Grundig’s Youtube channel and retail stores in all around Europe. The store visitors were subjected to a questionairre to measure the effectiveness of the film.
Ysbrydoliaeth: Grundig introduced its legendary Heinzelmann product in 1946. It was designed as a wooden box tubeless radio. This wooden design inspired us and we built the way over the wood idea. We dreamed a world of wood and metal in harmony without loosing the roots of Grundig brand.
Hyd y Prosiect: Our first presentation of the idea to the client was in the first week of December 2020. Production started within a week. We finished and delivered the final film at the end of December 2020.
Llif Gweithrediad: This is a CG Animation video. Planned to be played on social media platforms such as Youtube, Vimeo, Facebook, Instagram and Grundig’s web site.
Patentau: Copyrights belong to Arcelik A.S, 2019
Aelodau'r Tîm: Client - Arcelik Global Content Studio
Agency - Digital Panorama
Creative – Emre GOREN
3D Supervisor - Emre GOREN
3D Artist - Emre GOREN
3D Modeling - Teberdar GURBEY
3D Modeling - Emre GOREN
Sound Mix – Emre GOREN
Account Manager (Agency) - Pinar DINCER
Account Specialist (Agency) - Gozde MENTESE
Account Director (Agency) - Sevilay KOP
IT (Agency) - Kaan METEER
Executive Producer (Client) - Tayfun UGUZLUOGLU
Executive Producer (Client) - Gorkem GOR
Cydnabyddiaeth Delweddau: Video Credits: Emre GOREN