Career Science Applicazione di Apprendimento da Centrick

U designu Career Science Applicazione di Apprendimento da Centrick hè un vincitore altamente stimatu di u prestigiosu premiu 2022 A' Design Award di Bronzu in a Categuria di Cumpetizione Mubile.

BronzuMubile· 2022

Career Science Applicazione di Apprendimento

da Centrick

Cliente: Centrick Marketing Solutions LLP

Vincitore di u premiu A' Design Award di Bronzu in a Categuria Mubile

15,864

Vincitore di Premiu Verificatu

Verificà u Statu di u Premiu per #139463

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Culori

U Cuncepimentu

À propositu di Career Science Applicazione di Apprendimento

Career Science hè un'applicazione mobile d'apprendimentu pè studienti è prufessiunali chì cumincianu a so carriera. L'interfaccia hè basata annantu à app quotidiane familiari, dunque a navigazione pare intuitiva. U menù di i corsi hè urganizatu cum'è una lista di musica (playlist), è l'analisi cumplesse sò spiegate cù grafichi simplici. U prugressu di carriera hè mustratu cum'è una mappa chì si sparte in nove opportunità. E classifiche (leaderboards) seguitanu i format di i ghjochi, è e opportunità sò prisentate cum'è carte da cullezziunà. L'ecran utilizanu un rapportu 16x9 è s'adattanu à diversi apparechji. L'intinzione hè di rende l'apprendimentu di carriera chjaru è divertente.

U Ricunnoscimentu

À propositu di u A' Design Award di Bronzu

Career Science Applicazione di Apprendimento hè un vincitore di u premiu A' Design Award di Bronzu, una ricunniscenza assai prestigiosa attribuita à i disegni eccellenti chì si distinguenu per a creatività, l'ingegnu è l'acutezza. I vincitori di Bronzu sò artefatti largamente abili è sorprendentemente creativi chì autenticanu a vasta sperienza, l'imaginazione è l'ingegnosità di i so disegnatori. Si aspetta chì Career Science Applicazione di Apprendimento sia un oggettu assai apprezzatu, ammiratu è caru, rimarchevulemente prufessiunale è innuvatore. Stu disegnu vincitore di u premiu A' Design Award di Bronzu incorpora e migliori pratiche di l'arte, di a scienza, di u disegnu è di a tecnulugia è hè eccellente per l'attinzione à i detaglii. Career Science Applicazione di Apprendimento suddisfa splendidamente i bisogni, tocca i disideri, incanta i sentimenti è chjama a curiusità.

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Kit Stampa

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Pruprietà Uniche: The journey of life is a composition of unique things. Hence, each section on the platform, inspired by life, was created to be unique. The course menu was designed like a music playlist. Complex analyses were simplified with graphics inspired by sci-fi movies. Career progress emulated growth in the natural order of life. Leaderboards were inspired by video games. Opportunities were showcased like collectible trading cards. The platform was simplified to make learning intuitive yet playful.
Dimensioni è Imballaghju: Learning platforms are used predominantly by students and entry level professionals, especially on the go. Hence we designed it mobile first. With design responsive fundamentals at the crux of this intuitive interface, we bootstrapped the platform to facilitate a user experience that seamlessly translates across devices. The platform screens were created in the 16x9 aspect ratio, rendering horizontally and vertically without compromising on the experience.
Etichette: User interface, interactive interface, learning platform, learning application, UI, UX, human centred design, design thinking
Tecnulugia di Pruduzzione: Using design thinking methodologies, we designed this learning platform by first talking to people. The research was conducted remotely, spanning occupations and geography. Customised software was then used to analyse and match user patterns to predict social behaviour. Heat map screen testing was applied to identify and solve for blockages and drop outs across the user journey. Low fidelity wireframes were created and tested before designing and prototyping the platform on Figma.
Sfida di Designu: To create a platform like no other, social media behaviour, professional networking, learning and career guidance, all had to be integrated into one seamless platform. As every individual’s career path is as unique as the person himself, it was imperative to encapsulate the individual journey. This required talking to over 1000 people from different walks of life, backgrounds, each with unique aspirations and analyse their behaviour to simply take the rocket science out of career growth.
Ricerca: When designing the platform, we integrated the fundamentals of design thinking into the process. We talked to over a 1000 people to understand what makes them tick and factored in their current interests to design an involved user interface, adding a human touch to AI learning. We structured the navigation based on the apps they love, covet and most frequently use. The visitors would then need to rely on muscle memory to explore the platform while their minds remained focused on their goals.
Ispirazione: For a learning platform that simplifies life’s toughest decisions, the journey of life formed the inspiration. From social conversations, gaming, shopping to dating, movies and music, the platform was designed keeping the audience interests at the core while celebrating their uniqueness to create an experience that reflects the world we live in. When they log on, the newness coupled with a sense of familiarity, makes them feel like the platform was designed specially to make them succeed.
Durata di u Prugettu: May 2021 to August 2021, Mumbai, India
Flussu Operativu: When done right, platforms designed with a human-centred approach, look simple. Because at the core, they connect with people. Edvanza was therefore built to make learning look and feel like a lot of fun. The gap analysis, that solves for perceived gaps, was designed inspired by shopping apps, subliminally urging the user to act and do more. The course menu was designed to be as playful as a music playlist. The career map imitates growth in nature, branching into opportunities as the user grows.
Membri di a Squadra: Roy Menezes
Yash Chauhan
Ranjeet Bubber
Zara Daruwalla
Saurabh Choudhary
Malavika Shah
Anamta Shaikh