Alishan Forest Cuncepimentu d'Eventu da Yi-Jen Tu

U designu Alishan Forest Cuncepimentu d'Eventu da Yi-Jen Tu hè un vincitore altamente stimatu di u prestigiosu premiu 2021 A' Design Award d'Argentu in a Categuria di Cumpetizione Disignu Graficu.

ArgentuGrafica· 2021

Alishan Forest Cuncepimentu d'Eventu

da Yi-Jen Tu

Cliente: Chiayi Forest District Office - Forestry Bureau

Vincitore di u premiu A' Design Award d'Argentu in a Categuria Grafica

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Vincitore di Premiu Verificatu

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Culori

U Cuncepimentu

À propositu di Alishan Forest Cuncepimentu d'Eventu

A Furesta d'Alishan hè un inseme di quattru cuncepimenti d'eventi stagiunali creati per una zona ricreativa di furesta naziunale. Ogni eventu risponde à un caratteru stagiunale di a furesta: i fiori di ciliegia in primavera, l'arburi sacri in estate, e foglie d'acero in autunnu è l'alba in inguernu. U prugramma include un cuncertu fiuritu, un cinema à l'aria aperta, una festa di pittura in case trasparenti è un picnic à l'alba. Tutti l'ambienti sò custruiti cù materiali trasparenti, di legnu o naturali. L'ubbiettivu hè di rinnuvà l'imagine di a furesta è d'incuraghjì u rispettu è a cuabitazione cù a natura.

U Ricunnoscimentu

À propositu di u A' Design Award d'Argentu

Alishan Forest Cuncepimentu d'Eventu hè un vincitore di u premiu A' Design Award d'Argentu, una ricunniscenza straordinariamente prestigiosa attribuita à i disegni di alta gamma, splendidi è impressiunanti. I vincitori d'Argentu sò opere tremendamente brillanti è estremamente creative chì illustranu l'espertisa, u talentu è l'acutezza eccezziunali di i so disegnatori. Si aspetta chì Alishan Forest Cuncepimentu d'Eventu sia una opera maravigliosa di mostra, rimarchevulemente prufessiunale è prufondamente innuvatrice. Stu disegnu vincitore di u premiu A' Design Award d'Argentu hè una invenzione assai nutevule è ammirata chì benefizia è allarga i limiti di l'arte, di a scienza, di u disegnu è di a tecnulugia. Alishan Forest Cuncepimentu d'Eventu hè una creazione assai invidiata chì evoca disideri, introduce sentimenti pusitivi è accende stupore è maraviglia.

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Kit Stampa

Crediti, membri di a squadra è dettagli tecnici furniti da u cuncettore.

Pruprietà Uniche: To capsize people's archaic idea that Forest Recreation Area is only for "Forest Conservation and Healthy Hiking," The Aesthetic Proposal for Seasonal Forest led the local government out of the erstwhile manners in forest management. People now started to explore the forest with three new dimensions: "Respect – The Harmony of Human and Nature," "Aesthetics – The Balm of Art and Forest," and "Coexistence – The Reciprocity of Species and Forest."
Dimensioni è Imballaghju: On the premise of respect for nature, four aesthetic forest events were all built with either transparent, wooden or natural materials for people to interact with the environments in the closest way.
Etichette: #AlishanNationalForestRecreationArea #ForestExperiences #theAestheticProposalforSeasonalForest #CIS #SocialImpact #TravelduringPandemic
Tecnulugia di Pruduzzione: We designed four aesthetic events— "Spring, Floral Concerts between Cherry Blossoms," "Summer, The Forest Cinema Under Sacred Trees," "Autumn, The Painting Party in Maple Forest," and "Winter, The Sunrise Picnic on Grass," in response to four seasonal features of Alishan: flowers, sacred trees, maple and sunrise. Through serial aesthetic experiences in sound, vision, touch and feel, people immersed themselves in woods without forgetting the importance of coexistence with nature.
Sfida di Designu: Alishan is known for its diverse sceneries, sunrise, cloud sea, sacred trees, railways, etc. However, it lacks annual quintessential events and marketing strategies. Ever since the Alishan National Forest Recreation Area was established, there was always the same activity every year. While Alishan was undergoing a tourism transformation, it encountered the outbreak of the Covid-19 pandemic. Therefore, how to subvert people's stereotypes for Alishan and create a brand-new traveling experience for people during the pandemic were two major challenges for our proposal.
Ricerca: The forest not only can regulate weather, clear the air and hinder air pollution, but it also consists of ecosystem diversity and provides social and economic benefits. This proposal inspires people with deference for the forest through serial aesthetic events with forest knowledge. By word-of-mouth publicity, people initiate their balmy seasonal visits to Alishan. With different aesthetic cultures, regular seasonal trips and revisits, this proposal creates a benevolence cycle for the forest.
Ispirazione: Alishan National Forest Recreation Area, known for its ecosystem diversity, was founded in 2001. In the past decades, Alishan, in the face of increasing elderly tourists, was shrouded with an old-fashioned image. In the transformation process, Alisan faced the biggest challenge of the COVID-19 pandemic outbreak in 2020. To respond to such a challenge, we proposed "The Aesthetic Proposal for Seasonal Forest," which brought artistic experiences to the Alishan forest in four seasons. Through serial activities in art, ecology and traveling, people explored the Spring, Summer, Autumn, and Winter Alishan forest in a brand-new way. In this project, Alishan underwent a tourism makeover, turned into an exit for people miserably latched in the post-pandemic period, and successfully attracted tourists at different ages.
Durata di u Prugettu: The project started in January 2020 and finished in December 2020 in Alishan National Forest Recreation Area.

"Spring, Floral Concerts between Cherry Blossoms" on March 10, 2020
"Summer, The Forest Cinema Under Sacred Trees" on August 8, 2020
"Autumn, The Painting Party in Maple Forest" on October 9, 2020
"Winter, The Sunrise Picnic on Grass" on November 14, 2020
Flussu Operativu: We tailor forest events based on seasons, terrains and cultures.
Spring, the violinist leads people along the cherry blossom trail with dulcet melodies.
Summer, with Bluetooth earphones, people watch a movie under the sacred trees without disturbing the night ecosystem.
Autumn, people attend a painting party in transparent houses. The colorful houses later become the pop-up installation art that blends into the forest.
Winter, in sunrise, people enjoy a forest picnic without creating pollution.
Four aesthetic forest events teach people the importance of coexistence by: 1. Knowledge for forest 2. Respect for forest 3. Relaxation with forest.
Membri di a Squadra: Creative Director: YI-JEN, TU
Project Manager: HSIANG-YI, HO
Design Guidance: MENG-HAN, LIU
Designer: YI-CHIN, CHUNG
Designer: CHIAO-WEI, YANG
Designer: YU-CHAN, LIN
Designer: HSUAN-YING, CHIANG
Designer: CHANG-YU-CHEN
Designer: CHING- YU, YEN
Space Designer: TZU-HAO, KUO