Studds Accessories Ltd Laraw Sa Sulod Nga Laraw ni Sameer Khosla

Ang disenyo nga Studds Accessories Ltd Laraw Sa Sulod Nga Laraw ni Sameer Khosla usa ka labihan ka tinahod nga mananaog sa prestihiyosong 2020 A' Design Award nga Pilak sa Kategoriya sa Kompetisyon sa Disenyo sa Espasyong Interyor ug Eksibisyon.

PilakInteryor· 2020

Studds Accessories Ltd Laraw Sa Sulod Nga Laraw

ni Sameer Khosla

Kliyente: Studds

Mananaog sa A' Design Award nga Pilak sa Kategoriya sa Interyor

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Mga Kolor

Ang Disenyo

Bahin sa Studds Accessories Ltd Laraw Sa Sulod Nga Laraw

Ang Mga Studds Accessories Ltd mao ang naghimo sa duha nga mga wheeler helmet ug accessories. Ang mga helmet sa mga studds tradisyonal nga gibaligya sa mga outlet nga daghang brand. Tungod niini, kinahanglan nga maghimo usa ka timaan sa tatak nga angay niini. Ang konsepto sa tindahan sa D'art, nga adunay mga bag-ong panghunahuna nga mga puntos sama sa Virtual reality sa mga produkto, interactive touch display nga mga lamesa ug helmet sanitizing machine ug uban pa sa sunod nga lebel.

Ang Pag-ila

Bahin sa A' Design Award nga Pilak

Studds Accessories Ltd Laraw Sa Sulod Nga Laraw usa ka mananaog sa A' Design Award nga Pilak, usa ka talagsaon kaayo nga prestihiyoso nga pag-ila nga gihatag sa labing taas nga lebel, matahom, ug makadani nga mga disenyo. Ang mga mananaog sa Pilak labihan ka hayag ug mamugnaon nga mga buhat nga nagpakita sa bantogan nga kahanas, talento, ug kamatngon sa ilang mga tigdesinyo. Gilauman nga ang Studds Accessories Ltd Laraw Sa Sulod Nga Laraw mahimong talagsaon nga buhat nga ipasigarbo, dako ang pagkapropesyonal ug lawom ang kabag-ohan. Kini nga disenyo nga nakadaog og A' Design Award nga Pilak usa ka labihan ka mamatikdan, gihangaan nga imbento nga mapuslanon ug nagpalapad sa mga utlanan sa arte, siyensya, disenyo, ug teknolohiya. Studds Accessories Ltd Laraw Sa Sulod Nga Laraw usa ka paglalang nga giinggit sa daghan, nga nagpukaw og mga tinguha, nagdala og positibo nga mga pagbati, ug nagsiga sa katingala ug paghangyo.

Luyo sa Disenyo

Press Kit

Mga kredito, mga miyembro sa team ug teknikal nga mga detalye nga gihatag sa tigdisenyo.

Talagsaong mga Kinaiya: This project consists of design, digital planning integration and construction. The design essential task was to drive scalability without compromising on premium design feel. A single trade area was split into two parts STUDDS and SMK, interior areas were created to seek and improve the customer experience, majorly a physical and digital experience. Asia is a land of diversity therefore the key achievement was design adaptability to all kinds of geographies, markets and consumers.
Gidak-on ug Pakete: The project covers a total of 600 square feet. In order to better meet the functional requirements, each region carries its main tasks and specific functions according to its spatial characteristics.
Mga Tag: Retail Space, Interior Design, Interactive Design, Retail Interior Design, Retail Store Design
Teknolohiya sa Produksyon: With the aim of creating a premium design identity that could sustain in a harsh retail environment, sturdy materials were proposed. Fixtures were made with square metal powder-coated pipes. Using Virtual reality gear for immersive product experience, an interactive touch table was introduced to reduce the inventory cost and helmet sanitizing machine for hygiene. Use of eco-friendly and recyclable materials like green cast acrylic and paper wood. For human safety, use of fire-resistant ACP.
Hagit sa Disenyo: The design studio was aware of the massive challenge of joining consumers belongs to masses and classes together under one roof. In the design process of directing, ratios, mixing, balancing and various design elements such as the grey facade, brand wall, cutting space, category, Stock Keeping Unit into right proportions were respected, and the right mix of mass & class was maintained very well all across.
Panukiduki: Two-month detailed International research was conducted after the design brief, teams traveled to Malaysia, China, Thailand, Srilanka and India to develop a deeper understanding of consumer and market insights. In order to achieve the design into reality, various iterations were conducted on material selection and comparison. In the construction process, the design team joins with many parties, studies and discussions, so that the effect of the design scheme has been restored and landed well.
Inspirasyon: The concept of this proposal is about to unify two brands together (Studds and SMK). Therefore Studds, the world's largest helmet manufacturer desired a global retail Identity. In phase one brand planned to rollout 100 stores in Asia with an average area of 600 to 1000 sq ft. The broad inspiration came from three words of the brand - legacy, comfort and safety. The layer of the same design skin was sketched across every inch of the store to achieve a unified design identity. The design allows for generating a large flow of consumers to have a better experience. Yet a futuristic design for both consumer segments masses and classes.
Gidugayon sa Proyekto: The project started in 10/09/2018 and finished in 07/03/2019 at 1 Mahant Laxman Dass Road- Dehradun, Uttrakhand, Dehradun 248001 IN
Daloy sa Operasyon: 1.Prototyping was the foundation step for each production process.
2. Defining the lighting in store ambience in relation to product - This balance was highly critical.
3.Using the actual Studds Factory Manufacturing Process and transforming it into retail design was highly challenging while executing various brand touch points e.g Main glass facia shows the product explode view of helmet. Main door handle of the store was a HELMET itself.
Mga Patente: We assure, post COVID19 lockdown we will apply for design copyrights. In order to assure the authenticity of this project, we have enclosed the No Objection Certificate from client and Project Contract documents in the licences. Please find the documents.
Mga Miyembro sa Team: Global Design Director: Sameer Khosla
Global Design Strategy: Syed Shahnawaz Zaidi
Global Operations Director: Deepak Kumar
Mga Credit sa Imahen: Image #1: Creator Sameer Khosla, D’ART PVT LTD, Still Photography, 2019.

Image #2: Creator Sameer Khosla, D’ART PVT LTD, Still Photography, 2019.

Image #3: Creator Sameer Khosla, D’ART PVT LTD, Still Photography, 2019.

Image #4: Creator Sameer Khosla, D’ART PVT LTD, Still Photography, 2019.

Image #5: Creator Sameer Khosla, D’ART PVT LTD, Still Photography, 2019.

Video Credits: Creator Sameer Khosla, D’ART PVT LTD, Video Shoot, 2019.