Taste of Springtime Envasos de Baijiu de Wei Li

El disseny Taste of Springtime Envasos de Baijiu de Wei Li és un guanyador molt estimat del prestigiós 2024 A' Design Award de Ferro en la Categoria de Competició de Disseny d'Embalatge.

FerroEmbalatge· 2024

Taste of Springtime Envasos de Baijiu

de Wei Li

Guanyador del A' Design Award de Ferro en la Categoria de Embalatge

11,433

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Colors

El Disseny

Sobre Taste of Springtime Envasos de Baijiu

Tast de Primavera és un disseny d'envàs per al baijiu, un licor tradicional xinès. La forma recorda un rellotge de sorra, creat mitjançant la unió de dues ampolles petites, una sobre l'altra, com a símbol de temps compartit. A la unió, una figura reversible de figura i fons forma la silueta d'un perfil humà, i dos perfils enfrontats apareixen a la base. Les dues ampolles contenen volums petits i graduacions diferents, la qual cosa afavoreix un consum moderat, ja sigui en solitari o en companyia. L'envàs frontal està fet d'un material de paper i plàstic reciclable i naturalment biodegradable.

El Reconeixement

Sobre el A' Design Award de Ferro

Taste of Springtime Envasos de Baijiu és un guanyador del guardó A' Design Award de Ferro, un reconeixement prestigiós concedit a bons dissenys que compleixen els requisits professionals i industrials esperats de creacions ben dissenyades. Els guanyadors de Ferro demostren una gran habilitat, una alta especialització, una comprensió experta i la capacitat creativa dels seus creadors. Es preveu que Taste of Springtime Envasos de Baijiu sigui una creació molt apreciada, admirada i estimada que és pràctica i innovadora. Aquest disseny guanyador del guardó A' Design Award de Ferro integra les millors pràctiques del sector i té característiques tècniques competents lligades al coneixement i al talent. Taste of Springtime Envasos de Baijiu és respectat per la seva minuciositat i està pensat per oferir millores en la qualitat de vida que ajuden a fer del món un lloc millor.

Darrere del Disseny

Dossier de Premsa

Crèdits, membres de l'equip i detalls tècnics proporcionats pel dissenyador.

Propietats Úniques: The design inspiration for this product comes from the famous “Wormhole theory" and the shape of it is shaped like an hourglass by combining two bottles of small wine, one up and one down, with the intention of sharing a wonderful time with others. Taste of Springtime focuses on creating conversational connections with different consumer groups, conveying the closeness and necessity of interpersonal relationships through design language. There are two opposite faces at the bottom, as if they are talking in the shackles of space-time, achieving heart-to-heart communication and collision.
Dimensions i Embalatge: Width 88mm x Depth 88mm x Height 196mm
Etiquetes: spring time, interaction, socializing, hourglass
Tecnologia de Producció: The shape of this product breaks through the image of traditional Baijiu. By using the hourglass representing time as the design prototype, it means that Chinese Baijiu is the precious thing left after years of brewing. The product uses Rubin's reverse graphics to form a silhouette of a person's side face at the joint of the glass, adding artistic beauty to the practical function. The paper-plastic packaging on the front of the product adopts 100% recyclable, naturally degradable, non-toxic burning, reflecting the concept of low-carbon life and green environmental protection.
Recerca: The design emphasizes the concept of "time" and enhances the brand identity. The name of the product evokes spring, symbolizing a new beginning and vibrant scenery, while also conveying the brand concept of looking forward to spring and enjoying the present. The product meets the needs of the current era, and can generate strongly correlated material interaction with users, thus improving users' understanding. The overall design conveys the concepts of cherishing time, communicating with people, and looking forward to spring, which helps to promote social harmony and stability. In addition to practical functions, the product also has aesthetic value and artistic collection value.
Inspiració: The product conveys the closeness and necessity of interpersonal relationships through various design languages. The use of Rubin's reverse pattern at the connection of glass forms a silhouette of a person's side face, as well as the two opposite faces at the bottom, as if in a conversation within the constraints of time and space, both of which mean that people are destined through social interaction, blending and connecting with each other. The name of the product evokes spring, symbolizing a new beginning and vibrant scenery, while also conveying the brand concept of looking forward to spring and enjoying the present.
Durada del Projecte: The project started in March 2023 in China and finished in June 2023 in China, and will be exhibited in China in August 2023.
Flux d'Operació: The product is composed of two bottles of small capacity and different degrees, whether drinking alone or drinking together, are suitable for achieving a tipsy state and not excessive. According to the consumer's habits and preferences, the glass design is also divided into two different capacities to promote healthy, moderate drinking. People are destined by sharing, blending and connecting with each other. The social attributes of the product connect people and narrow the distance between hearts.
Membres de l'Equip: Mr.Dong Jinghong
Mr.Huang Yangzhong
Mr.Li Wei