El disseny Pure1 Service Experience Lloc web de catàleg de serveis de The Pure1 Team és un guanyador molt estimat del prestigiós 2021 A' Design Award d'Argent en la Categoria de Competició de Disseny Web i Pàgines Web.
ArgentWeb· 2021
Pure1 Service Experience Lloc web de catàleg de serveis
Client: Pure Storage
Guanyador del A' Design Award d'Argent en la Categoria de Web
Guanyador de Premi Verificat
Verificar l'Estat del Premi per al #119708El Disseny
Sobre Pure1 Service Experience Lloc web de catàleg de serveis
Pure1 Service Experience és un lloc web de catàleg de serveis per descobrir i subscriure's a serveis d'emmagatzematge al núvol i serveis professionals. Cada servei es presenta com una targeta en una graella adaptable que s'ajusta a diferents mides de pantalla. Una pàgina de detall mostra casos d'ús i preus, mentre que les recomanacions assistides per IA ajuden els clients a comparar opcions. Es pot fer una sol·licitud de prova o pressupost amb dos clics, i el Seguidor de Comandes mostra el progrés de cada sol·licitud. La intenció és fer que subscriure's a serveis empresarials sigui tan senzill com apuntar-se a un pla de reproducció en línia.
El Reconeixement
Sobre el A' Design Award d'Argent
Pure1 Service Experience Lloc web de catàleg de serveis és un guanyador del guardó A' Design Award d'Argent, un reconeixement extraordinàriament prestigiós concedit a dissenys d'alta gamma, esplèndids i impressionants. Els guanyadors d'Argent són obres tremendament brillants i summament creatives que il·lustren la perícia, el talent i la perspicàcia excepcionals dels seus dissenyadors. Es preveu que Pure1 Service Experience Lloc web de catàleg de serveis sigui una obra meravellosa i de gran lluïment, remarcablement professional i profundament innovadora. Aquest disseny guanyador del guardó A' Design Award d'Argent és un invent molt notable i admirat que beneficia i fa avançar els límits de l'art, la ciència, el disseny i la tecnologia. Pure1 Service Experience Lloc web de catàleg de serveis és una creació molt envejada que evoca desitjos, introdueix sentiments positius i desperta sorpresa i admiració.
Darrere del Disseny
Dossier de Premsa
Crèdits, membres de l'equip i detalls tècnics proporcionats pel dissenyador.
- Propietats Úniques
- The Pure1 Service Experience is designed to make subscribing to Pure Storage services as simple as signing up for video streaming plans. With this goal in mind, Pure1 team has designed a transparent and automated digital journey that simplifies discovery, ordering, and tracking. Have trouble deciding? AI-assisted recommendations help customers make the right choice. Ready to buy? A quote request takes just two clicks, and the Order Tracker provides up-to-the-minute status for easy tracking.
- Dimensions i Embalatge
- The design embodies a modular concept at its core with each service presented as a card. The cards are laid out on a responsive grid that smoothly adapts to different viewports across browsers and devices. The card detail page further exemplifies the modular concept by flexibly displaying each section based on the requirements of each service type. Adding an elegant touch to the UX, CSS animations and Lottie Files are used diligently to add navigation cues and delights to the interactions.
- Etiquetes
- Pure1, Pure as-a-Service, Pure Storage, web services, Storage as-a-Service, cloud, cloud storage, SaaS
- Tecnologia de Producció
- The initial concept of the design was created as wireframes in Figma. Through internal stakeholder reviews and external user feedback, the design evolved and hardened over time into polished comps and interactive prototypes. The development team implemented the design using a combination of Bootstrap, AngularJS, and Pure1 CSS libraries on the front end, and a sophisticated stack of backend technologies such as AWS messaging services, MongoDB, and KairosDB.
- Repte de Disseny
- The Service Experience design project happened during a time when Pure Storage was undergoing a major rebranding so the team partnered very closely with Marketing Creatives to ensure this design followed this new language while ensuring that it fits harmoniously within the existing Pure1 environment. Through tight collaborations with the Marketing team and other business units, the team delivered a simple service workflow that captures the essence of the new modern look and feel of the rebrand.
- Recerca
- The Pure1 team performed a combination of competitive benchmarking, internal reviews, and user validations with the objective of delivering a simple self-guided customer experience. By applying learnings during wireframing, the team iterated on the design over multiple stages of business feedback, then tested the design through Figma prototypes to collect feedback from potential customers. After release, the team monitored usage via Google Analytics, and used the data to fine-tune the design.
- Inspiració
- Companies across industries are rapidly evolving their IT infrastructure to be cloud- and subscription-based, opening doors for a new level of IT infrastructure agility and cost flexibility. While the design industry has done a good job making E-commerce easy for B2C websites, online buying of IT services remains a big challenge in B2B. Pure1 team was inspired to design a first class digital journey for customers to discover, learn, and subscribe to services to help accelerate this evolution.
- Durada del Projecte
- This project was a collaboration between multidisciplinary teams at Pure Storage. The project started around mid-2020, with the initial release of Pure1 Service Experience in January 2021. Team members are primarily located in Bellevue, Washington and Mountain View, California.
- Flux d'Operació
- When customers log into Pure1, they navigate to the Service Catalog to explore a wide range of services such as cloud storages, backup services, and professional services. To evaluate a service they click through to the Details page to view use cases and detailed pricing information. On the same page, they can request a trial or a quote in just two clicks. Once a request is created, customers can use the Order Tracker to view request progress, and schedule professional services if they desire.
- Patents
- Pure1® and logo are registered trademarks of Pure Storage
- Membres de l'Equip
- Pure1 Design, Engineering, and Product team
- Crèdits de les Imatges
- All images and video contents used in this submission are properties of Pure Storage
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