DeafUP L’Aplicació Mòbil de Zlatina Petrova

El disseny DeafUP L’Aplicació Mòbil de Zlatina Petrova és un guanyador molt estimat del prestigiós 2020 A' Design Award d'Argent en la Categoria de Competició de Disseny de Tecnologies Mòbils, Aplicacions i Programari.

ArgentMòbil· 2020

DeafUP L’Aplicació Mòbil

de Zlatina Petrova

Client: Brandly Collective

Guanyador del A' Design Award d'Argent en la Categoria de Mòbil

49,172

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Colors

El Disseny

Sobre DeafUP L’Aplicació Mòbil

DeafUP desencadena la importància de l’educació i l’experiència professional per a la comunitat de sords a l’Europa de l’Est. Creen un entorn on professionals de l’audició i estudiants sords poden conèixer i col·laborar. Treballar junts serà una manera natural d’apoderar i motivar a les persones sordes a esdevenir més actives, a augmentar el seu talent, a aprendre noves habilitats, a marcar la diferència.

El Reconeixement

Sobre el A' Design Award d'Argent

DeafUP L’Aplicació Mòbil és un guanyador del guardó A' Design Award d'Argent, un reconeixement extraordinàriament prestigiós concedit a dissenys d'alta gamma, esplèndids i impressionants. Els guanyadors d'Argent són obres tremendament brillants i summament creatives que il·lustren la perícia, el talent i la perspicàcia excepcionals dels seus dissenyadors. Es preveu que DeafUP L’Aplicació Mòbil sigui una obra meravellosa i de gran lluïment, remarcablement professional i profundament innovadora. Aquest disseny guanyador del guardó A' Design Award d'Argent és un invent molt notable i admirat que beneficia i fa avançar els límits de l'art, la ciència, el disseny i la tecnologia. DeafUP L’Aplicació Mòbil és una creació molt envejada que evoca desitjos, introdueix sentiments positius i desperta sorpresa i admiració.

Darrere del Disseny

Dossier de Premsa

Crèdits, membres de l'equip i detalls tècnics proporcionats pel dissenyador.

Propietats Úniques: DeafUP is a mentorship and education application that empowers young deaf people in Eastern Europe through innovative professional education in order to make them equal citizens of society. It offers collaboration between deaf and hearing people in a work environment, with the primary goal of improving the communication and social skills of its participants.
Dimensions i Embalatge: The design is intended to be used in the same way the users interact with major messenger and online education applications. People scroll when they're curious, and click only when they are sufficiently compelled to do so. As such, the design encourages users to go through a narrative, with the design bringing that story to life. Click interactions are required if someone would like to dive into a different body of information, such as the program descriptions, course descriptions, lesson overviews, search, or booking a mentorship session. The design gives the opportunity for users to swipe content.
Etiquetes: Mobile application, UI/UX design, social entreprise, education, social cause, interaction design,
Tecnologia de Producció: DeafUP is designed as a native IOS 11 application. It follows the human interface guidelines and after the launch of the project, we plan to create a version for material design. It is oriented towards video content because it is the only way for deaf people to communicate online. To ease the communication between hearing mentors and deaf mentees we created group chats with sign language translators. Design is produced by using graphic and video software tools.
Repte de Disseny: The challenge will never end. We are exploring a new world where we communicate differently. Our continued discipline to making sure the DeafUP application is a representation of the best in the world at empowering young deaf people to follow their dreams. Through our intuitive interface, we make possible for the first time in East Europe the overcoming of barriers in the communication between hearing people and the deaf community.
Recerca: Our research was performed by the ListenUP foundation - the most impactful NGO that empowers deaf people in Eastern Europe. The research was made through observation of the problems in the deaf community in Bulgaria, focus groups, public discussions, round tables, direct phone calls and meetings with our advisors - Lufthansa Germany and the minister of education in Bulgaria.
Inspiració: Too often for deaf people, the world seems judgmental and restrictive. Access to proper education and tools is limited. It is easy to feel incapable, isolated and pushed aside. Feeling stuck becomes the norm. The general public does not understand the unique challenges that deaf people face. It is not their fault. They don't know any better. They have not received the knowledge and tools needed to effectively interact with the deaf population. The time for change has come.
Durada del Projecte: The DeafUp project started in 2019, however, the mobile app design was born in early 2020. Our team is distributed across the globe, with contributions to this design coming from Bulgaria, Germany, and the United States.
Flux d'Operació: The design is intended to be used in the same way the users interact with major messenger and online education applications. People scroll vertically and horizontally when they're curious, and click only when they are sufficiently compelled to do so. As such, the design encourages users to scroll through a narrative, with the design bringing that story to life. Click interactions are required if someone would like to dive into a different body of information, such as the program descriptions, course descriptions, lesson overviews, search, or booking a mentorship session. The design gives the opportunity for users to swipe content.
Membres de l'Equip: Zlatina Petrova
Crèdits de les Imatges: Image #1: Illustrator Zlatina Petrova
Image #2: Illustrator Zlatina Petrova
Image #3: Illustrator Zlatina Petrova
Image #4: Illustrator Zlatina Petrova