Langsung ri konténg
Wanjin Azalea Promosi Acara Merek naébbu New Taipei City Government

Wanjin Azalea Promosi Acara Merek naébbu New Taipei City Government iyanaritu pammènangngé iya temmaka riéloinna ri 2026 A' Design Award Bessi ri Katégori Kompétisi Desain Periklanan, Pemasaran, dan Komunikasi.


BessiPeriklanan· 2026

Wanjin Azalea Promosi Acara Merek

ᨑᨗ New Taipei City Government

ᨀᨒᨗᨕᨙ: New Taipei City Government

Pammènangngé A' Design Award Bessi ri Katégori Periklanan

4,675

Pammènangngé Anugérah Naparessoi

Paressoi Status Anugérah untu #174577

ᨓᨑᨊ

ᨉᨙᨔᨕᨗᨊᨙ

ᨄᨙᨑᨗᨖᨒ Wanjin Azalea Promosi Acara Merek

Wanjin Azalea iyanaritu séddi kampanye promosi acara merek untu' festival bunga ri wettu pammulanna taung (musim semi) ri bagiang manorang Taiwan. Édisi taung 2025, mattéma Let's Go Bloom, natampu'i tellu taman ri Jinshan sibawa Wanli, nasampoi 30 héktar sibawa kira-kira 100.000 tanengeng. Jinshan mpatui bola kaca seni bunga sibawa 22 rupa azalea makurang riruntu', instalasi seni battowa sibawa lomba desain. Wanli mappitangngi jembatan bunga, taman Zen sibawa koridor bunga iya ritanengngé 23.000 azalea. Pertunjukang lampu ri wennié, pasa', workshop sibawa wisata mabbimbing bantui paggalung sibawa pariwisata lokalé.

ᨄᨂᨑᨁᨙ

ᨄᨙᨑᨗᨖᨒ A' Design Award Bessi

Wanjin Azalea Promosi Acara Merek iyanaritu pakoro A' Design Award Bessi, pakalebbi iya malebbi iya ripabbere ri desain makessing iya mappabbura persyaratan profesional sibawa industri iya ripakkirangngi pole ri ciptaan iya makessing ripikkiri. Pakoro Bessi mappakita keterampilan malompo, spesialisasi dalleng, pemahaman ahli sibawa kapasitas kreatif tau mabbuat. Wanjin Azalea Promosi Acara Merek ripakkirangngi mancaji ciptaan iya ripakalebbi, ripuji sibawa rirennu iya praktis sibawa inovatif. Desain pakoro A' Design Award Bessi iyae mappasilaong praktik tepat industri sibawa napaitai karakteristik teknis iya kompeten iya sipulung sibawa pengetahuan sibawa bakat. Nasaba ketelitiannna, Wanjin Azalea Promosi Acara Merek mappoleang pakalebbi sibawa ripikkiri mappabbere perbaikan kualitas laleng iya ritulung mappadeceng lino mancaji tempe makessing.

ᨑᨗ ᨆᨘᨋᨗᨊᨙ ᨉᨙᨔᨕᨗ

ᨀᨗ ᨄᨙᨑᨙ

ᨀᨑᨙᨉᨗ, ᨕᨂᨚᨈ ᨈᨗᨆ ᨔᨗᨅᨓ ᨑᨗᨏᨗ ᨈᨙᨀᨊᨗ ᨊᨄᨓᨙᨑᨙ ᨑᨗ ᨉᨙᨔᨕᨗᨊᨑᨙ.

Sipa Khas
In 2025, the festival expanded into three zones: Jinshan Zhongshan Hot Spring Park, Wanli Tourism Park, and Mazao Sports Park. Jinshan hosted the Azalea Art Museum, Taiwan's first flower art greenhouse, showcasing 22 rare varieties, landscape works, gardens, contests, and DIY events. Highlights included 'Azalea Doctor' Zhifang Liu's 20-year global cultivar research and 12 large installations by Alfie Lin and young designers. At Wanli, Dingyang Weng's 'Spring Kaleidoscope' floral bridge and Zen garden added artistry and innovation.
Ukurang & Kemasang
Wanjin is Taiwan's largest azalea seedling region, producing over 6 million plants annually, accounting for 80 percent of national output. The festival utilized three signature locations with tourism and agricultural potential, connecting Zhongshan Hot Spring Park, Mazao Stream, and Wantan Bridge. The site layout leveraged the region's unique topography, combining floral trails with transportation nodes and production hubs-ensuring smooth circulation while showcasing authentic planting landscapes and cultivation practices.
Tag
Azalea, Wanjin Azalea, New Taipei City, Industry Matching, Sustainable Development, Aesthetic Flower Exhibition, Tourism Economy
Téknologi Produksi
Beyond static displays, the event offered diverse daily programming. Evening azalea light shows ran from 6:00-8:00 PM. On weekends, farmers' markets showcased local produce and cuisine. On-site DIY floral workshops allowed visitors to craft personal memories. Wanli featured a nearly 1-kilometer flower corridor planted with 23,000 azaleas. On Women's Day, a 'Floral Fun Walk' drew nearly 200 participants in themed outfits, creating the most festive and interactive moment of the event.
Tantangeng Désain
The core challenge was ensuring the event transcended surface-level aesthetics. From day one, organizers considered how to give azaleas cultural depth through artistic and industrial integration. Practical challenges included flower care, crowd management, and bloom timing, requiring close coordination between farmers and designers to ensure simultaneous horticultural and visual quality.
Panélitiang
Unfolding in early spring, the 2025 Wanjin Azalea Festival ran from Feb 27-Mar 30 under the theme 'Let's Go Bloom.' Spanning 30 hectares and 100,000 plants, it united Jinshan and Wanli as Taiwan's most iconic coastal flower event. Featuring 22 plus azalea varieties, it blended floriculture with art: Jinshan's greenhouse museum, flower corridor, and design contest; Wanli's kaleidoscope bridge and Zen garden. DIY classes, markets, tours, and night lighting enriched experiences while advancing the Wanjin Azalea brand.
Inspirasi
The 2025 Wanjin Azalea Festival, themed 'Let's Go Bloom,' grows from the floral heritage of Wanli and Jinshan. Merging local culture, landscapes, and agricultural renewal, it has become the North Coast's iconic spring event. Since 2021, New Taipei City has promoted the Wanjin Azalea brand to redefine the flower beyond ornament. Through horticultural expertise, art installations, competitions, scenic tours, and business partnerships, the festival positions azaleas as cultural symbols that link art, place, and industry for sustainable growth.
Wettu Proyék
The project finished in March 2025 in Taiwan.
Alur Opérasi
The festival attracted families, couples, and photographers, especially to the Azalea Art Museum and the floral corridor in Jinshan. Visitors praised the thoughtful spatial layering and visual appeal, from greenhouse displays to outdoor gardens. Evening lighting further enhanced the romantic ambiance. Tied to agrotourism packages, the festival offered eco-cultural tours, boosting local business traffic. Many vendors reported a sharp increase in foot traffic and brand awareness, proving the festival's economic value.
Anggota Tim
New Taipei City Government
Krédit Gambar
New Taipei City Government

Sponsori

Jélajahi Lampéi ri Designers.org

Sappai produk, layanan sibawa kasempatan polé ri mitra iklang idi.

Désain Madécéng Harusu Narima Panghargaang Malampé

A' Design Award iyanaritu anugérah intérnasional sibawa majuri untu désain madécéng. Maégai ri A' Design Award untu matu riparessoi sibawa maolé pangngissengeng, pappoji sibawa publisitas untu karaja-mu. Nominasikang karajammu untu A' Design Award sibawa bersaing untu hadiah A' Design Prize iya temmaka riéloinna.

Nominasi