The Wine Bag Pembungkusang naébbu Antonia Skaraki

The Wine Bag Pembungkusang naébbu Antonia Skaraki iyanaritu pammènangngé iya temmaka riéloinna ri 2024 A' Design Award Tambaga ri Katégori Kompétisi Desain Kemasan.

TambagaKemasan· 2024

The Wine Bag Pembungkusang

ᨑᨗ Antonia Skaraki

ᨀᨒᨗᨕᨙ: The Wine Bag

Pammènangngé A' Design Award Tambaga ri Katégori Kemasan

18,380

Pammènangngé Anugérah Naparessoi

Paressoi Status Anugérah untu #152156

ᨒᨕᨚ ᨑᨗ ᨔᨗᨈᨘ ᨈᨗᨈ ᨑᨗ A' Design Award ᨔᨗᨕᨑ ᨄᨙᨑᨙ ᨅᨙᨍᨗ ᨄᨂᨑᨁ

ᨓᨑᨊ

ᨉᨙᨔᨕᨗᨊᨙ

ᨄᨙᨑᨗᨖᨒ The Wine Bag Pembungkusang

Riappanessai mawata ri Lidl, sibawa Edisi Terbatas Natal, AS namappanessa pembungkuseng wine 1.5lt wine-in-box semi-dry, narekko klien The Wine Barrel. Wadah narekko riancangngi meloreng tas tangan, ritambaiwi elemen bulawang namaeloi suasana pesta sibawa kesan mewah. Tekstur kulit ripalemmo namappareyangngi tampanna, namaeloi kesan realistis sibawa mahal. Naengka sempurnai transformasina, tali abang ripasanre sibawa tali tas, namaeloi keaslian desain tas narekko.

ᨄᨂᨑᨁᨙ

ᨄᨙᨑᨗᨖᨒ A' Design Award Tambaga

The Wine Bag Pembungkusang iyanaritu pakoro A' Design Award Tambaga, pakalebbi iya malompo tongeng iya ripabbere ri desain luar biasa iya riissengngi nasaba kreativitas, kecerdikan sibawa ketajaman. Pakoro Tambaga iyanaritu artefak iya terampil sibawa mappabbura kreatif iya mappabbentuk pengalaman iya maega, imajinasi sibawa kecerdikan tau mabbuat. The Wine Bag Pembungkusang ripakkirangngi mancaji objek iya ripakalebbi, ripuji sibawa rirennu, profesional sibawa inovatif. Desain pakoro A' Design Award Tambaga iyae mappasilaong praktik tepat ri seni, sains, desain sibawa teknologi sibawa makessing nasaba perhatiannna ri detail. The Wine Bag Pembungkusang mappabbura kebutuhan makessing, mappakkela keinginan, mappabbentuk perasaan sibawa mappabbura rasa penasaran.

ᨑᨗ ᨆᨘᨋᨗᨊᨙ ᨉᨙᨔᨕᨗ

ᨀᨗ ᨄᨙᨑᨙ

ᨀᨑᨙᨉᨗ, ᨕᨂᨚᨈ ᨈᨗᨆ ᨔᨗᨅᨓ ᨑᨗᨏᨗ ᨈᨙᨀᨊᨗ ᨊᨄᨓᨙᨑᨙ ᨑᨗ ᨉᨙᨔᨕᨗᨊᨑᨙ.

Sipa Khas: Made exclusively for Lidl, as a Christmas Limited Edition, The Wine Barrel decided to dispense 1.5lt wine-in-box semi-dry wine. The container was carefully designed to resemble a handbag, with the addition of golden elements to evoke a festive mood. The incorporation of leather texture elevated its appearance, giving it a realistic and expensive feel. To complete the transformation, a red string was attached as a strap, lending authenticity to the bag's design.
Ukurang & Kemasang: Paper Box Width 250mm x Depth 100mm x Height 185mm
Tag: WineInBox, RedWine, TheWineBarrel, GreekWine, Lidl, LidlWine, ChristmasWine, SemiDry, Fashion, FashionWine
Téknologi Produksi: The package is a bag in box for wine. The outside is paperback.
Tantangeng Désain: Creating something unique for Christmas and appealing to female Lidl customers was crucial for the success of this wine. The competition was fierce, especially bottled wines. It was important to develop something unexpected which at the same time would increase sales in the wine-in-box category.
Panélitiang: Fashion is a relentless industry, constantly dictating what to wear and how to present oneself to the world. From covering ankles to showing knees, the trends come and go, ranging from bell-bottom trousers to stretch high-rise leggings. It extends to objects and even to food and drink.
Inspirasi: Inspired by fashion whose trends influence the majority of people’s lifestyle, A.S. decided to market a wine targeting mainly women, as fashion accessory. A twist on the rule “the bag matches the shoes” transformed the theme of the idea into “the bag matches the wine”.
Wettu Proyék: The project started in September 10 2022 in Athens Greece and finished in October 13 2022.
Alur Opérasi: Product was distributed in all Lidl supermarkets throughout Greece.
Anggota Tim: creative director: Antonia Skaraki and art director: Andreas Deskas