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Fondazione Alinari Primary Function: Identitas Merek naébbu Frush Design

Fondazione Alinari Primary Function: Identitas Merek naébbu Frush Design iyanaritu pammènangngé iya temmaka riéloinna ri 2021 A' Design Award Salaka ri Katégori Kompétisi Desain Grafis, Ilustrasi, na Komunikasi Visual.


SalakaGrafis· 2021

Fondazione Alinari Primary Function: Identitas Merek

ᨑᨗ Frush Design

ᨀᨒᨗᨕᨙ: Frush | Creative studio

Pammènangngé A' Design Award Salaka ri Katégori Grafis

43,653

Pammènangngé Anugérah Naparessoi

Paressoi Status Anugérah untu #125706

ᨓᨑᨊ

ᨉᨙᨔᨕᨗᨊᨙ

ᨄᨙᨑᨗᨖᨒ Fondazione Alinari Primary Function: Identitas Merek

Fondazione Alinari iyanaritu identitas merek iya ripancajiyé untu' Fondazione Alinari per la Fotografia, séddi badan umum iya ripatettong ri Florence untu' pattaro, pangurusang, sibawa pappaenre' koleksi foto Alinari. Identitasé ripatettong ri seddéna huruf lowercase A, séddi abstraksi lensa kamera, iya makkéguna towi selaku bingkai untu' gambara' polé ri arsip sejarahé. Uki' sculptural sibawa palette pute-lotong mappaingge' tajang sibawa awang. Sistem ié ripaké ri barang cetakan, tiket, katalog, merchandising, sibawa séddi website.

ᨄᨂᨑᨁᨙ

ᨄᨙᨑᨗᨖᨒ A' Design Award Salaka

Fondazione Alinari Primary Function: Identitas Merek iyanaritu pakoro A' Design Award Salaka, pakalebbi iya malompo tongeng iya ripabbere ri desain tingkak pole, cantik sibawa mappakita. Pakoro Salaka iyanaritu karya iya macennning tongeng sibawa kreatif iya mappakita keahlian, bakat sibawa ketajaman pikkiran tau mabbuat. Fondazione Alinari Primary Function: Identitas Merek ripakkirangngi mancaji karya iya magello, mancaji pakkitaang, profesional sibawa inovatif iya dalleng. Desain pakoro A' Design Award Salaka iyae iyanaritu penemuan iya lebbi riissengngi sibawa ripuji, iya pawangekeng sibawa mappalaong wates seni, sains, desain sibawa teknologi. Fondazione Alinari Primary Function: Identitas Merek iyanaritu ciptaan iya riennengi tau maega, iya mappabbura keinginan, mappabbere perasaan makessing sibawa mappabbentuk ketakjuban.

ᨑᨗ ᨆᨘᨋᨗᨊᨙ ᨉᨙᨔᨕᨗ

ᨀᨗ ᨄᨙᨑᨙ

ᨀᨑᨙᨉᨗ, ᨕᨂᨚᨈ ᨈᨗᨆ ᨔᨗᨅᨓ ᨑᨗᨏᨗ ᨈᨙᨀᨊᨗ ᨊᨄᨓᨙᨑᨙ ᨑᨗ ᨉᨙᨔᨕᨗᨊᨑᨙ.

Sipa Khas
Brand Design and hole visual identity for "Fondazione Alinari per la Fotografia", the new body founded in Florence by the Tuscany Region for the conservation, management and promotion of the Alinari photographic collections. Its birth marks a new beginning in the long history of the archive (from 1852).
Ukurang & Kemasang
Business cards, Folders, Envelopes, Notes, Posters, Entrance tickets, Catalogue, Badge, sanitizing gel, merchandising (such as: mugs, T-shirts, pins, shoppers). Than web site redesign and brand presentation Video
Tag
brand design, merchandising, print materials, visual identity
Téknologi Produksi
Brand design and visual identity and language.
Tantangeng Désain
The main purpose of the foundation is to promote a widespread culture of photography, starting with the Alinari collections, while preserving their authentic historical and cultural value, their physical integrity, and guaranteeing the best conditions for increased awareness of and access to them. So the design had to reflect the long history behind and at the same time to stand out from the previous brand.
Panélitiang
The previous brand was a private subject. The new one is a public institution held by Tuscany Region which recognised the exceptional cultural value of the Alinari holdings and resolved to purchase them and began an operation of cultural policy and investment, which has saved this archive, one unique in the world for its size and value, from dispersal and dismemberment, while also guaranteeing its future use and accessibility.
Inspirasi
The term photography comes from a Greek compound word, light and handwriting, literally "writing with light". Brand features are: Sculptural lettering, Black and white (light and shadow), Accent on "Alinari" word, Focus on the letter A (lowercase, as abstraction of the camera lens). The A is photo container to represent the huge and historical Alinari archive.
Wettu Proyék
The project started in October 2020 in Florence (Italy) and it is still going on.
Alur Opérasi
It's a brand identity project to identificate a new public subject.
Paténg
Copyrights belong to Giuditta Valentina Gentile, 2020-2021.
Anggota Tim
Giuditta Valentina Gentile

Sponsori

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Désain Madécéng Harusu Narima Panghargaang Malampé

A' Design Award iyanaritu anugérah intérnasional sibawa majuri untu désain madécéng. Maégai ri A' Design Award untu matu riparessoi sibawa maolé pangngissengeng, pappoji sibawa publisitas untu karaja-mu. Nominasikang karajammu untu A' Design Award sibawa bersaing untu hadiah A' Design Prize iya temmaka riéloinna.

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