Evervess Soda Water Fungsi Poko: Kemasan Inung-inungeng naébbu PepsiCo Design and Innovation

Evervess Soda Water Fungsi Poko: Kemasan Inung-inungeng naébbu PepsiCo Design and Innovation iyanaritu pammènangngé iya temmaka riéloinna ri 2021 A' Design Award Bessi ri Katégori Kompétisi Desain Kemasan.

BessiKemasan· 2021

Evervess Soda Water Fungsi Poko: Kemasan Inung-inungeng

ᨑᨗ PepsiCo Design and Innovation

ᨀᨒᨗᨕᨙ: PepsiCo Design & Innovation

Pammènangngé A' Design Award Bessi ri Katégori Kemasan

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Pammènangngé Anugérah Naparessoi

Paressoi Status Anugérah untu #118789

ᨈᨗᨈ ᨑᨗ A' Design Award ᨔᨗᨕᨑ ᨄᨙᨑᨙ ᨅᨙᨍᨗ ᨄᨂᨑᨁ

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ᨉᨙᨔᨕᨗᨊᨙ

ᨄᨙᨑᨗᨖᨒ Evervess Soda Water Fungsi Poko: Kemasan Inung-inungeng

Teksé Kitta: Evervess Soda Water iyanaritu désain kemasan untu' assikolaé soda sibawa tonik anu masero. Merek éwié natiwi'i warisang mangkasuwiya taung, na identitas visualna dipamodérengngi untu' peluncurang anu masatu ri paséreng Cina. Désain riyoloé narasa matane sibawa mappaka mabbatiwi galé mangngasseng, na kemasangngé ripakémbo untu' massibawa alebireng anu marènni sibawa manyameng. Séddi élemeng grafis anu minimal ri warna cella'-cella' sibawa teal mappaddupang séddi fontaeng, tanra-tanra tenaga, alebireng, sibawa apparemmasang baru. Inung-inungengngé wedding ricampuru' ri laleng kokteél yaré'ga rinasa'i muto.

ᨄᨂᨑᨁᨙ

ᨄᨙᨑᨗᨖᨒ A' Design Award Bessi

Evervess Soda Water Fungsi Poko: Kemasan Inung-inungeng iyanaritu pakoro A' Design Award Bessi, pakalebbi iya malebbi iya ripabbere ri desain makessing iya mappabbura persyaratan profesional sibawa industri iya ripakkirangngi pole ri ciptaan iya makessing ripikkiri. Pakoro Bessi mappakita keterampilan malompo, spesialisasi dalleng, pemahaman ahli sibawa kapasitas kreatif tau mabbuat. Evervess Soda Water Fungsi Poko: Kemasan Inung-inungeng ripakkirangngi mancaji ciptaan iya ripakalebbi, ripuji sibawa rirennu iya praktis sibawa inovatif. Desain pakoro A' Design Award Bessi iyae mappasilaong praktik tepat industri sibawa napaitai karakteristik teknis iya kompeten iya sipulung sibawa pengetahuan sibawa bakat. Nasaba ketelitiannna, Evervess Soda Water Fungsi Poko: Kemasan Inung-inungeng mappoleang pakalebbi sibawa ripikkiri mappabbere perbaikan kualitas laleng iya ritulung mappadeceng lino mancaji tempe makessing.

ᨑᨗ ᨆᨘᨋᨗᨊᨙ ᨉᨙᨔᨕᨗ

ᨀᨗ ᨄᨙᨑᨙ

ᨀᨑᨙᨉᨗ, ᨕᨂᨚᨈ ᨈᨗᨆ ᨔᨗᨅᨓ ᨑᨗᨏᨗ ᨈᨙᨀᨊᨗ ᨊᨄᨓᨙᨑᨙ ᨑᨗ ᨉᨙᨔᨕᨗᨊᨑᨙ.

Sipa Khas: Evervess Soda is a legacy brand with nearly 80 years of heritage. In preparation for its unified launch in China, we modernized the visual identity for the nuances of this very important market. Evervess represents a product category that is seeing a huge uptick in the Chinese market. The brand has bright, carbonated sodas and tonics that can be mixed in cocktails or enjoyed on their own for some fizzy refreshment.
Tag: Packaging, Beverage
Inspirasi: The historic branding had a heaviness that spoke to indulgence, but we wanted to clearly communicate the light and fizzy refreshment of the product line. After cleansing the palate of the packaging, we added a minimal black and teal graphic element. A fountain. A symbol of energy, refreshment and renewal. An uplifting element designed to cue lightness and the products gentle fizz.
Anggota Tim: PepsiCo Design & Innovation

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