S6 Foundry Sistem Merek siagang Kampanye naébbu Paul Robb and Moira Bartoloni

S6 Foundry Sistem Merek siagang Kampanye naébbu Paul Robb and Moira Bartoloni iyanaritu pammènangngé iya temmaka riéloinna ri 2021 A' Design Award Salaka ri Katégori Kompétisi Desain Media Cetak dan Terbitan.

SalakaCetak· 2021

S6 Foundry Sistem Merek siagang Kampanye

ᨑᨗ Paul Robb and Moira Bartoloni

ᨀᨒᨗᨕᨙ: S6 Foundry

Pammènangngé A' Design Award Salaka ri Katégori Cetak

40,102

Pammènangngé Anugérah Naparessoi

Paressoi Status Anugérah untu #115652

ᨈᨗᨈ ᨑᨗ A' Design Award ᨔᨗᨕᨑ ᨄᨙᨑᨙ ᨅᨙᨍᨗ ᨄᨂᨑᨁ

ᨓᨑᨊ

ᨉᨙᨔᨕᨗᨊᨙ

ᨄᨙᨑᨗᨖᨒ S6 Foundry Sistem Merek siagang Kampanye

Branding S6 Foundry siagang buku spesimen tipéna naancang magau kajoia tipografi baru, mappadécéngngi posisi basa visualnge merek. Palet warna macella siagang magello namalomo basa bentuk marupa siagang makkalinga manggapai semangatna, mattenre' ri tulisan tanda tradisional pasar malam abad ka-1900. Naancangiwi kaleidoskop bentuk siagang elemen magau konsistensi visual etosnge merek siagang arah baru huruf pesanan komersial.

ᨄᨂᨑᨁᨙ

ᨄᨙᨑᨗᨖᨒ A' Design Award Salaka

S6 Foundry Sistem Merek siagang Kampanye iyanaritu pakoro A' Design Award Salaka, pakalebbi iya malompo tongeng iya ripabbere ri desain tingkak pole, cantik sibawa mappakita. Pakoro Salaka iyanaritu karya iya macennning tongeng sibawa kreatif iya mappakita keahlian, bakat sibawa ketajaman pikkiran tau mabbuat. S6 Foundry Sistem Merek siagang Kampanye ripakkirangngi mancaji karya iya magello, mancaji pakkitaang, profesional sibawa inovatif iya dalleng. Desain pakoro A' Design Award Salaka iyae iyanaritu penemuan iya lebbi riissengngi sibawa ripuji, iya pawangekeng sibawa mappalaong wates seni, sains, desain sibawa teknologi. S6 Foundry Sistem Merek siagang Kampanye iyanaritu ciptaan iya riennengi tau maega, iya mappabbura keinginan, mappabbere perasaan makessing sibawa mappabbentuk ketakjuban.

ᨑᨗ ᨆᨘᨋᨗᨊᨙ ᨉᨙᨔᨕᨗ

ᨀᨗ ᨄᨙᨑᨙ

ᨀᨑᨙᨉᨗ, ᨕᨂᨚᨈ ᨈᨗᨆ ᨔᨗᨅᨓ ᨑᨗᨏᨗ ᨈᨙᨀᨊᨗ ᨊᨄᨓᨙᨑᨙ ᨑᨗ ᨉᨙᨔᨕᨗᨊᨑᨙ.

Sipa Khas: Based in Italy S6 Foundry develops commercial creative retail typefaces for use in digital and branding applications. The newly created brand required an identity that symbolized a new beginning. We developed a visual language to position the brand targeting international designers and communication buyers. The idea of joy and wonder with the eclectic nature of typeface design was at the heart of the branding process.
Ukurang & Kemasang: Hard-Back Book: 128 pages
Internal: CMYK on splendorgel FSC 160gsm
Tag: Font design, Branding, Identity, Type design
Téknologi Produksi: Printed Lithographic CMYK using FSC papers.
Tantangeng Désain: The main creative challenge was to express the dynamic attitude of the digital Foundry and to express their vision of offering something new to the market without the traditional stereotyping of a font foundry.
Panélitiang: We researched a blend of optical art systems and signwriting technics fusing them into a design system with a modern twist, designing a fresh distinctive feel to the identity and branding systems.
Inspirasi: The branding system was inspired by the works of Clichés Schwitter, Gunnar Lilleng, and Max Bill, also the optical artists Bridget Riley and Franco Grignani. Inspired by traditional funfair signwriting and the vividness of colors used in the communication on their various sidings.
Wettu Proyék: The project started in April 2020 and is an ongoing project.
Alur Opérasi: The Interaction with the campaign was across both traditional outdoor and online social campaigns.
Anggota Tim: Paul Robb
Moira Bartoloni
Federica Simone
Krédit Gambar: Paul Robb