Sheikh El Burger Brendiranje Logotipa od Moataz Mohamed

Dizajn Sheikh El Burger Brendiranje Logotipa od dizajnera Moataz Mohamed je visoko cijenjeni dobitnik prestižne nagrade 2019 Brončana nagrada A' Design Award u kategoriji Dizajn Oglašavanja, Marketinga i Komunikacije.

BronzaOglašavanje· 2019

Sheikh El Burger Brendiranje Logotipa

autor Moataz Mohamed

Klijent: Moataz Mohamed

Dobitnik nagrade Brončana nagrada A' Design Award u kategoriji Oglašavanje

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Dizajn

O dizajnu Sheikh El Burger Brendiranje Logotipa

U arapskoj kulturi, reč "šeik" opisuje najviši rang koji se može dobiti za njihovu zahvalnost, korektnost, poniznost i pozitivno vođstvo. Ovako smo pozicionirali svoj brend: sleng kojem bi se naša meta mogla odnositi i doslovno reći u svakodnevnoj komunikaciji. Slang koji znači kvalitet, naslijeđe i liderstvo na tržištu.

Priznanje

O nagradi Brončana nagrada A' Design Award

Sheikh El Burger Brendiranje Logotipa je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Sheikh El Burger Brendiranje Logotipa bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, nauci, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Sheikh El Burger Brendiranje Logotipa sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.

Iza dizajna

Press komplet

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: What makes this logo different is the simplicity of the design, theme and the mustache element added the bold reflection of the burger sandwich, also the bold Arabic typo added a beautiful mix to each other.
Dimenzije i pakovanje: - Burger box recommended Weight of paper 350 gm. (Craft paper)
- Fries box recommended Weight of paper 350 gm. (Craft paper)
- Food wrapping paper recommended Weight of paper 60 gm.
- Delivery paper bag recommended Weight of paper 160 gm.(Craft paper)
Oznake: Branding, logo design, logo branding, burger
Tehnologija proizvodnje: I was responsible for the art Part and to recommend the production materials only, All production dimensions and print was recommended by the production house.
Dizajnerski izazov: How to make a typo wording matches with the mustache theme to present a logo design reflects the culture side with modern and smart look and feel, and how this design will fit on all the product materials.
Istraživanje: In the Arabian culture, the word “Sheikh” is slang for the highest ranking one can attain for their gratitude, fairness, humbleness and positive leadership.
This is how we positioned our brand: slang that our target could relate to and literally say in their everyday communication. Slang that translates to quality, heritage and market leadership.
Inspiracija: I got the inspiration from the Arabian culture and how it is very strong, so I took the mustache as a theme to the logo and linked it to the burger brand to reflect how the food will be well served and bold burger
Trajanje projekta: The project started in May 2018 in Egypt and finished in June 2018 in Egypt, and was exhibited in Doha , April 2018.
Tok rada: The operation and the flow was smooth because when the art part was done, I recommend to the client all the easy methods that can help him from the materials and simulations to imagine how his packaging will look like after printing.