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Pillzzle Ambalaža za dječije lijekove od Yichi Chen and Yuanyuan Liang

Dizajn Pillzzle Ambalaža za dječije lijekove od dizajnera Yichi Chen and Yuanyuan Liang je visoko cijenjeni dobitnik prestižne nagrade 2025 Željezna nagrada A' Design Award u kategoriji Dizajn Proizvoda za Bebe, Djecu i Mališane.


ŽeljezoProizvodi za Bebe· 2025

Pillzzle Ambalaža za dječije lijekove

autor Yichi Chen and Yuanyuan Liang

Klijent: Beijing University of Chemical Technology

Dobitnik nagrade Željezna nagrada A' Design Award u kategoriji Proizvodi za Bebe

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Dizajn

O dizajnu Pillzzle Ambalaža za dječije lijekove

Pillzzle je dizajn ambalaže za lijekove namijenjen djeci. Svaka pločica sadrži četiri tablete, a svaka tableta je povezana sa jednim dijelom slagalice. Kada se spoje četiri dijela sa iste pločice, oni formiraju kompletan oblik životinje. Roditelji mogu otcijepiti jedan dio u obliku slagalice duž označenih linija, odvojiti gornji sloj, otvoriti aluminijsku foliju i dati tabletu zajedno sa dijelom slagalice kao nagradu. Ambalaža je izrađena od plastike, aluminijske folije i TPU materijala. Sistem sakupljanja ima za cilj da djecu podstakne da rado prate tok liječenja.

Priznanje

O nagradi Željezna nagrada A' Design Award

Pillzzle Ambalaža za dječije lijekove je pobjednik Željezne nagrade A' Design Award, prestižnog priznanja koje se dodjeljuje dobrim dizajnima što ispunjavaju profesionalne i industrijske zahtjeve očekivane od dobro dizajniranih kreacija. Željezni pobjednici pokazuju veliku vještinu, visoku specijalizaciju, stručno razumijevanje i kreativne kapacitete svojih stvaralaca. Očekuje se da Pillzzle Ambalaža za dječije lijekove bude visoko cijenjena, voljena i njegovana kreacija koja je praktična i inovativna. Ovaj dizajn koji je osvojio Željeznu nagradu A' Design Award integrira najbolje industrijske prakse i ima kompetentne tehničke karakteristike povezane sa znanjem i talentom. Pillzzle Ambalaža za dječije lijekove se poštuje zbog svoje temeljitosti i dizajniran je da pruži poboljšanja kvaliteta života koja pomažu da svijet postane bolje mjesto.

Iza dizajna

Press komplet

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva
This is a medicine package design based on the characteristics of puzzles games. A board have four pills, each pills corresponds to a piece of puzzle, all the puzzles on the same board put together can create a complete cute animal. Parents can make a deal with their kids: for every pill they take, they get a piece of the puzzle. This reward system helps to enhance children's medication experience, make child more willing to cooperate with the treatment and relieve family stress.
Dimenzije i pakovanje
Product dimensions: 104.8mm x 58.5mm x 9.3mm
Package dimensions: 120.8mm x 368.5mm x 2mm
Oznake
Kids, Children, Medicine, Blister Pack, Packaging, Animals, Puzzles
Tehnologija proizvodnje
It is mainly composed of plastic, aluminum foil and TPU.
Dizajnerski izazov
1. In the design process, the most difficult thing for us is to conceive the small animal shape on the pills board. For personal design style, we hope that when the puzzles from the pills board are put together, they can create a small animal full of geometric sense, but also meet the aesthetic experience of children, without losing cuteness and color. In addition, when the puzzle is scattered on the pills board, we also hope that it can roughly form a harmonious and regular rectangle to achieve a coordinated aesthetic feeling. Based on this, we conducted a lot of research and sketch deduction. We first investigated and summarized many animals and their characteristics. Second, we kept sketching on paper to try to divide their shape into four parts and geometrize them, and to arrange them into a rectangle with as few gaps as possible. In this way, after the selection of some animals was excluded, we selected three animal puzzle styles with the best visual effect with each other based on how the puzzle looks when they‘re put together. 2. The packaging design of the pills board is also a difficult point. Because our design is the main entry point clever, so we do not want to use ordinary packaging mode. After many investigations, we chose the present effect, which can make it easier for people to open and close and integrate the instructions into the package.
Istraživanje
Our main research program is the pills board design for kids, the goal is to improve the medical experience in children's treatment course through emotional design, so that kids are less resistant to taking medicine. In design process, we conducted interviews and surveys, and decided to start from the perspective of "collection and reward mechanism". After a large number of desktop and second-hand research, we got the prototype of the current project, and further analyzed many cases for further improvement. We also used hard cardboard with high gram weight for prototype testing, and made the designed jigsaw to verify the feasibility. This study can effectively improve children's medical experience, relieve parents' pressure, promote doctor-patient relationship, and create a more caring social medical environment for kids.
Inspiracija
We observed that most of kids had the experience of not taking medicine well with the treatment course. Moreover, we also found that kids are often attracted to specific color and shapes, fun interactions and progressive reward mechanisms. Based on these phenomenon, we redesigned the package of the medicine, breaking away from the traditional cold and impersonal package, and incorporated puzzle games and cute animal shape that kids enjoy, trying to use an innovative way to reduce kids' fear of medicine, shifting their attitude, making them less resistant to taking medication.
Trajanje projekta
The project started in August 2024 in Zhengzhou and finished in September 2024 in Beijing.
Tok rada
1. The child gets sick and needs to take medicine for a period of time according to the treatment course. 2. According to the tear marks on the medicine board, parents tear off a piece of puzzle-shaped medicine board with a single pill. 3. Separate the top puzzle layer of the board, tear the aluminum foil, and take out the pill. 4. Give child the pill and reward him with a puzzle to collect. 5. Kid put all the puzzles from the same pill board together to get a cute animal puzzle. (The specific reward agreement can be flexible by parents)
Članovi tima
Yuanyuan Liang

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