Cheers To Macau Dizajn Bezličnog Kulturnog Proširenja od Lampo Leong and Chao Yang

Dizajn Cheers To Macau Dizajn Bezličnog Kulturnog Proširenja od dizajnera Lampo Leong and Chao Yang je visoko cijenjeni dobitnik prestižne nagrade 2025 Brončana nagrada A' Design Award u kategoriji Dizajn Likovnih Umjetnosti i Umjetničkih Instalacija.

BronzaLikovna Umjetnost· 2025

Cheers To Macau Dizajn Bezličnog Kulturnog Proširenja

autor Lampo Leong and Chao Yang

Klijent: Unversity of Macau Centre for Arts and Design

Dobitnik nagrade Brončana nagrada A' Design Award u kategoriji Likovna Umjetnost

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Dizajn

O dizajnu Cheers To Macau Dizajn Bezličnog Kulturnog Proširenja

Cheers to Macau oličava duboko konceptualno značenje kroz transformaciju aluminijskih limenki piva u zgužvani porculan, simbolizirajući jedinstvenu kulturnu fuziju Makaa i savremenu ekološku svijest. Dizajn uključuje motive poput Ruševina Svetog Pavla, portugalske uzorke pločica, dvojezični tekst na kineskom i engleskom, te zlatne prskove naglašene divljom kurzivnom kineskom kaligrafijom usredsređenom oko teme lotosa. Ova umjetnička kreacija spaja klasičnu kinesku umjetnost sa ekspresivnim potezima apstraktnog ekspresionizma.

Priznanje

O nagradi Brončana nagrada A' Design Award

Cheers To Macau Dizajn Bezličnog Kulturnog Proširenja je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Cheers To Macau Dizajn Bezličnog Kulturnog Proširenja bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, nauci, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Cheers To Macau Dizajn Bezličnog Kulturnog Proširenja sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.

Iza dizajna

Press komplet

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: "Cheers To Macau" conveys conceptual significance by transforming aluminum beer cans into crumpled porcelain. This artistic approach highlights Macau's unique cultural fusion while symbolizing modern environmental consciousness. The design incorporates elements such as the Ruins of St. Paul‘s, intricate Portuguese tile patterns, bilingual text in Chinese and English, and dynamic gold accents. These are complemented by cursive Chinese calligraphy inspired by the lotus motif, merging traditional Chinese art with the expressive energy of Abstract Expressionism.
Dimenzije i pakovanje: The size of this work is variable and it could be displayed in many different ways, such as hanging the porcelain cans on the wall to create an art installation or framed in an acrylic box frame.
Oznake: Culture Industry Design, Cultural Heritage, Calligraphy Design, Bland Visual Extension Design
Tehnologija proizvodnje: This is a cultural heritage bland extension design with 3D sculptural form in porcelain.
Dizajnerski izazov: Cheers To Macau is a brand extension culture industry design for Macau Beer. It embodies rich conceptual meanings through the transformation of mediums. The Western aluminum beer cans metamorphose into Jingdezhen blue-and-white porcelain, symbolizing Macau’s blend of Chinese and Western cultures over the past four centuries. This project promotes Macau Beer by highlighting the cultural connection between the artworks and Macau's history.
Istraživanje: The design incorporates elements such as the motifs of Macau city flower lotus, the Ruins of St. Paul’s, and Portuguese tile patterns, as well as the gold splashes. These elements underscore Macau’s unique historical journey. The wild cursive Chinese calligraphy on the cans features ancient Chinese poetry centered around the lotus theme, blending traditional Chinese art with the gesture abstraction of Western Abstract Expressionism. The faded Chinese text derive from Sun Yat-sen’s famous quote in Zheng Guanying's "Words of Warning in Prosperous Times," representing the ideals of Chinese thinkers in Macau during the late Qing Dynasty, just before the establishment of the Republic of China.
Inspiracija: The most exhilarating aspect of this design project lies in integrating brand and visual extension design into a three-dimensional sculptural form. Furthermore, the interplay between diverse mediums and textual elements adds an intriguing and stimulating dimension. The fusion of graphic design and sculpture opens up possibilities for engaging viewers!
Trajanje projekta: This project started in Macao in 2023 and finished in 2024. The work has been exhibited in Macao Contemporary Art Center, and received many awards internationally, including 100 Best Annual in Creative Quarterly International Art competition in New York, USA; RedDot Award: Best of the Best in Berlin, Germany; and Silver Award in The Second Quanzhou Zayton Cup International Design Competition in China.
Tok rada: This project could also be displayed as installation or framed within an acrylic box frame.
Patenti: Copyrights belong to Lampo Leong, 2024.
Članovi tima: Lampo Leong
Chao Yang
Autorstvo slika: Image #1: Lampo Leong, 2024
Image #2: Lampo Leong, 2024
Image #3: Lampo Leong, 2024
Image #4: Lampo Leong, 2024
Image #5: Lampo Leong, 2024