Meow Multifunkcionalna logistička kutija od Yanxuan Design Center

Dizajn Meow Multifunkcionalna logistička kutija od dizajnera Yanxuan Design Center je visoko cijenjeni dobitnik prestižne nagrade 2024 Brončana nagrada A' Design Award u kategoriji Dizajn Pakovanja.

BronzaPakovanje· 2024

Meow Multifunkcionalna logistička kutija

autor Yanxuan Design Center

Klijent: Netease Yanxuan Trading Co. Ltd

Dobitnik nagrade Brončana nagrada A' Design Award u kategoriji Pakovanje

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Dizajn

O dizajnu Meow Multifunkcionalna logistička kutija

Meow je u osnovi logistička kutija inspirisana mačkama i kućicama. Kroz pametnu inovaciju u izrezanoj strukturi i izgledu, ne služi samo funkciji pakovanja i transporta robe, već se također može lako presaviti u funkcionalnu i šarmantnu kućicu za mačke. Ovaj mikro-inovativni dizajn osigurava niskotroškovnu proizvodnju i promoviše ponovnu upotrebu logističkih kutija, pokazujući stav prilagođen kućnim ljubimcima i ekološki osvješten koji je u skladu sa psihološkim potrebama vlasnika kućnih ljubimaca.

Priznanje

O nagradi Brončana nagrada A' Design Award

Meow Multifunkcionalna logistička kutija je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Meow Multifunkcionalna logistička kutija bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, nauci, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Meow Multifunkcionalna logistička kutija sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.

Iza dizajna

Press komplet

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: · Smooth and simple folding process: Users can easily fold it into a cat house without the need for any tools or generating waste paper.
· Maximizing physical space design: The swing cover extends the top space of the cat house, maximizing its utilization. The open-door design makes the cat house more spacious.
· Sturdy structure design: The innovative double ear lock structure design at the top greatly enhances the stability of the cat house, accommodating the jumping behavior of cats.
· Exterior design with cat attributes: The design of the cat house is inspired by houses and cat elements such as ears and paws, the adorable appearance enhances the happiness of users and cats.
Dimenzije i pakovanje: Width320mm x Depth280mm x Height200mm
Oznake: Sustainable design, multi-function design, public welfare design, packaging recycling, pet-friendly.
Tehnologija proizvodnje: Through innovative structural design, the packaging logistics box can be conveniently folded into a beautiful and strong interesting cat house, realizing multi-functional product packaging and reusing waste cartons.
Dizajnerski izazov: There is a type of cat house cardboard box available for sale on Chinese e-commerce platforms, but Meow does not want to increase the shopping cost for consumers. Following the principle of practicality, Meow aims to transform logistics boxes into cat houses through low-cost innovations. To achieve this goal, the designers have considered commercial costs, product load-bearing capacity, and the ability for mass production. On top of that, they have also managed to balance aesthetics and environmental friendliness for a better consumer experience.
Istraživanje: The consumption of logistics transportation packaging is enormous in modern life and often leads to the disposal of used boxes. The design team aims to provide an opportunity for the secondary use of logistics boxes after transportation through low-cost innovative design and reduce the disposal of logistics boxes.
Inspiracija: The design takes inspiration from the features of cats, while the overall spatial design is inspired by human house structures. By transforming logistics boxes into spaces for cats to rest and play, it creates a warm and cozy shopping experience for consumers while providing cats with an additional entertainment space.
Trajanje projekta: The project started in April 2023 in Hangzhou and finished in May 2023 in Hangzhou, and successfully being implemented for logistics transportation in the cat litter industry.
Tok rada: This is a multi-functional logistics box that can be used as both a logistics box and a cat house.
In its logistics box state, it is used for packaging and transporting goods, similar to a regular packaging box. Once the package is received, it can be easily opened with a tear strip.
After removing the goods, it can be manually folded following the corresponding folding lines to transform into a cat house for cats to rest.
The entire process is easy and enjoyable.
Patenti: CN307881819S Zhang XiuMin 2023 China.
ZL 2022 2 3152752.9 LiShuQin Zhang XiuMin 2023 China.
Članovi tima: Zhang Xiumin, Quan Xinyi, Li Shuqin and Yang Wenhao
Autorstvo slika: Image Chen Zenan and Quan Xinyi