Una Luna Collection Ambalaža za slatkiše od Olha Takhtarova

Dizajn Una Luna Collection Ambalaža za slatkiše od dizajnera Olha Takhtarova je visoko cijenjeni dobitnik prestižne nagrade 2023 Srebrna nagrada A' Design Award u kategoriji Dizajn Pakovanja.

SrebroPakovanje· 2023

Una Luna Collection Ambalaža za slatkiše

autor Olha Takhtarova

Klijent: Sot B&d

Dobitnik nagrade Srebrna nagrada A' Design Award u kategoriji Pakovanje

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Boje

Dizajn

O dizajnu Una Luna Collection Ambalaža za slatkiše

Una Luna je dizajn ambalaže za kolekciju čokoladnih bombona punjenih likerom. Svaki bombon je natopljen mješavinom likera, prekriven tankom šećernom korom i umočen u italijansku tamnu čokoladu. Ambalaža izbjegava slike sastojaka. Umjesto toga, svaki okus je izražen kroz apstraktne poteze kista i boje. Kutija je štampana u punom koloru na kartonu, sa reljefnim otiskom u zlatnoj foliji i selektivnim lakom preko ilustracija. Crna pozadina uokviruje svijetle poteze i objedinjuje kolekciju u jednu liniju.

Priznanje

O nagradi Srebrna nagrada A' Design Award

Una Luna Collection Ambalaža za slatkiše je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i impresivnim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da Una Luna Collection Ambalaža za slatkiše bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomjera granice umjetnosti, nauke, dizajna i tehnologije. Una Luna Collection Ambalaža za slatkiše je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.

Iza dizajna

Press komplet

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: Una Luna’s latest collection of chocolates is truly something special. Each piece of heavenly confection is infused with a unique liqueur blend, carefully encased in a thin sugar casing, and then dipped in Italian dark chocolate. With flavors ranging from horseradish tincture and honey to raspberry, orange, and cranberry, this collection offers something to tantalize every taste bud.
Dimenzije i pakovanje: The package consists of a shell and a base bottom.
Shell size 227mm x 83mm
Bottom base size 226mm x 82mm
Oznake: Chocolate collection, Chocolate, Chocolate packaging, Alcohol, Liquor candy
Tehnologija proizvodnje: Production technology for packaging liquor candies Una Luna, includes full-color printing on cardboard with the addition of embossing gold foil and the use of selective varnish, in those areas where the illustration is located
Dizajnerski izazov: The new bright design bypasses design conventions and artistically expresses the essence of each flavor of Una Luna chocolate candies.
Istraživanje: The designer departed from the customary practice of conveying taste through the image of ingredients on the package. The designer decided to convey not the taste as such, but the energy behind each flavor. For example, in Khrenovukha, the taste of horseradish tincture with honey and lemon was conveyed in a swirl of green-blue-yellow strokes. Malynıvka, a tincture on raspberries, bloomed with bright pink strokes. Tsytrynıvka tincture on oranges – bursting with bright hot oranges. Jyravlynıvka tincture on cranberries – scattered in a firework of blue-red splashes.
Inspiracija: Alcoholic candies are most often made on the basis of liquor. This is a strong drink that is infused with fragrant herbs, seeds, and fruits and with the addition of essential oils.
Candies with alcohol have a subtle aroma and a spicy aftertaste.
The packaging design is inspired by the combination of new flavors and colors. Each flavor is abstractly represented in the form of unexpected strokes and brush strokes – a real work of art.
Trajanje projekta: June 2022 - October 2022.
Ukraine
Tok rada: The use of a black background, framing the elements with gold foil and selective varnish helps to visually highlight the bright touches and unite each flavor in a single line.
Autorstvo slika: Illustration by Olha Takhtarova