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The Good Cup Održivo Pakovanje od Cyril Drouet

Dizajn The Good Cup Održivo Pakovanje od dizajnera Cyril Drouet je visoko cijenjeni dobitnik prestižne nagrade 2023 Srebrna nagrada A' Design Award u kategoriji Dizajn Proizvoda za Jednokratnu Upotrebu.


SrebroProizvod za Jednokratnu Upotrebu· 2023

The Good Cup Održivo Pakovanje

autor Cyril Drouet

Klijent: Choose Planet A

Dobitnik nagrade Srebrna nagrada A' Design Award u kategoriji Proizvod za Jednokratnu Upotrebu

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Dizajn

O dizajnu The Good Cup Održivo Pakovanje

Good Cup je vrhunska održiva papirna čaša s integriranim papirnim poklopcem koji se bez napora sklapa, eliminirajući potrebu za plastikom. Jedna od prednosti je što se proizvodi na istim mašinama kao i za tradicionalne papirne čaše. Prelazak na The Good Cup znači smanjenje skladišnog prostora, zapremine transporta i ugljičnog otiska za 40 posto. Utjecaj Good Cupa stvara uštede na mjestu proizvodnje, pomažući u ublažavanju ekološke krize uklanjanjem plastike, jednog po jednog poklopca.

Priznanje

O nagradi Srebrna nagrada A' Design Award

The Good Cup Održivo Pakovanje je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i impresivnim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da The Good Cup Održivo Pakovanje bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomjera granice umjetnosti, nauke, dizajna i tehnologije. The Good Cup Održivo Pakovanje je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.

Iza dizajna

Press komplet

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva
The Good Cup is the industry most recent cutting-edge innovation in response to the global plastic crisis. The new, fully patented design is revolutionizing how the single-use paper cup is manufactured, consumed and recycled.

Featuring an innovative extension to the structure of the cup, The Good Cup has an integrated lid that folds and locks into place, effectively eliminating the presence of and need for a plastic lid.
Dimenzije i pakovanje
The Good Cup 8oz : 74 (W) x 60 (D) x 97 (H) mm
The Good Cup 12oz : 77 (W) x 63 (D) x 120 (H) mm
The Good Cup 16oz : 94 (W) x 70 (D) x 128 (H) mm
Oznake
Packaging Innovation, Sustainable Packaging, Paper Cup, Compostable Packaging, Plastic free
Tehnologija proizvodnje
The Good Cup starts with the material (our paper is not coated with plastic inside, it has a coating that is bio-based, certified home compostable (breaking down in landfill too) and certified recyclable in paper stream (which is not the case for most paper cup in the market with PE coating)

Then it continues with how it’s produced. Same process and machine as traditional paper cup. The Good Cup only has a paper extension from traditional paper cups (no additional energy compared to additional lids in plastic or other material).
Dizajnerski izazov
The main obstacle was to create a cup that could easily been produced by any paper cup machine globally and save cost.

Most sustainable solutions and plastic alternative are in general two to three times more costly in the packaging industry. The Good Cup is not only highly sustainable, it also offers cost savings.
Istraživanje
The idea of improving traditional paper started fifteen years ago. Along the years, thought my different career positions, the idea developed and took various forms. It’s only from July 2019, when I started my own green design studio that things became serious as I decided to spend time, energy and money to truly make this idea a reality. After more than 1000 tweaking, tests and hand-made samples, I approached one of the largest paper cup manufacturer in Asia. The goal was to benefit from a manufacturer experience to continue improving the design and ultimately make samples on production lines.
Inspiracija
Every year, over 500 billion single-use plastic and paper cups are manufactured globally, generating a total of over 1 million tonnes of waste in plastic lids alone.
As a designer, my mission has always been to create new codes, develop new materials/processes and implement the latest technology with brands and manufacturers in order to lead the next sustainable packaging revolution.

As a father and as a fellow global citizen, I see even more urgency for our solution than ever before.
Trajanje projekta
The project started in July 2019 in Hong Kong and after two years cooperation, the paper cup manufacturer decided to be part of this project. In March 2022, the company Choose Planet A was created with the creator of The Good Cup as major share holder. Today The Good Cup is reaching packaging distributor globally.
Tok rada
Same process, machine and operation as standard paper cup forming. The Good Cup saves the needs to produce additional plastic lid in the production.

The Good Cup also saves 40% carton space in the entire supply chain as it removes the needs of lid cartons. This means 40% less carbon footprint in terms of transport as well as 40% additional saving too.
Patenti
PATENT COOPERATION TREATY: PCT/CN2020/121419
Članovi tima
Creative Director: Cyril Drouet
Operation Director: Paul Wong
Photographer: Freya Ting
Copywriter: Anne Drouet

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