Dizajn YaBloom Pakovanje od dizajnera Antonia Skaraki je visoko cijenjeni dobitnik prestižne nagrade 2022 Srebrna nagrada A' Design Award u kategoriji Dizajn Pakovanja.

SrebroPakovanje· 2022

YaBloom Pakovanje

autor Antonia Skaraki

Klijent: YaBloom

Dobitnik nagrade Srebrna nagrada A' Design Award u kategoriji Pakovanje

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Boje

Dizajn

O dizajnu YaBloom Pakovanje

Transformacija pijenja vode iz dosadne rutine u uzbudljivo i ukusno iskustvo. Novo zdravo piće koje savršeno predstavlja jednostavan koncept vode obogaćene okusom. Kombinacija jarkih boja i fluidnih oblika jača koncept okusa i osvježenja. Istovremeno, koncepti dobrobiti i mladosti jasno se komuniciraju kroz cijelu kompoziciju.

Priznanje

O nagradi Srebrna nagrada A' Design Award

YaBloom Pakovanje je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i impresivnim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da YaBloom Pakovanje bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomjera granice umjetnosti, nauke, dizajna i tehnologije. YaBloom Pakovanje je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.

Iza dizajna

Press komplet

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: Transforming water drinking from a boring routine to an exciting and flavourful experience, a new health beverage was created that perfectly describes the simple concept of infused water.
Dimenzije i pakovanje: Resealable doypack, height 150mm x width 90mm.
Oznake: water, flavour, natural, healthy, taste, infusion, bloom
Tehnologija proizvodnje: Craft paper, and plastic film.
Dizajnerski izazov: Given the task of transforming water drinking from a boring routine to an exciting and flavourful experience, we created a new health beverage that perfectly describes the simple concept of infused water. Naming the brand Yabloom! for the sound one makes when they dive underwater (splash in English, bloom in Greek), we also communicated the simplicity of preparing a flavoured water beverage on the packaging itself, as well as the chosen palette, with colors that perfectly illustrate the result of fruits when entering a liquid.
Yabloom!’s visual identity supports the concept of natural flow, providing liquid elements with color.
Istraživanje: Translating the notion of a deep dive underwater, both in finding a name for the action and depicting the colors a fruit exudes when meeting liquid was equally challenging and exciting, as a creative process.
Inspiracija: Yabloom! The sound one makes when they dive underwater (splash in English, bloom in Greek), was the main inspiration of the project
Trajanje projekta: The project started on March 2021 and ended on July 2021
Tok rada: Infused water makes for a healthy and refreshing beverage. Making the experience optimal requires the aroma and nutritional values of the fruit to be preserved best. The resealable packaging allows for better preservation of the product, since after its initial opening, the remaining fruit can be safely stored back in its sealed container, until the next glass of infused water.
Članovi tima: Creative Director: Antonia Skaraki
Art Director: Andreas Deskas
Graphic Designer: Alexandros Tsakiris