Dizajn Bestore Handy Gift Poklon kutija za grickalice od dizajnera Tiger Pan je visoko cijenjeni dobitnik prestižne nagrade 2020 Brončana nagrada A' Design Award u kategoriji Dizajn Pakovanja.
BronzaPakovanje· 2020
Bestore Handy Gift Poklon kutija za grickalice
autor Tiger Pan
Klijent: Bestore
Dobitnik nagrade Brončana nagrada A' Design Award u kategoriji Pakovanje
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O dizajnu Bestore Handy Gift Poklon kutija za grickalice
Bestore Handy Gift je serija poklon kutija za grickalice. Serija je kreirana kako bi proširila postojeći asortiman brenda grickalica nestandardnim proizvodima. Svaka kutija je izrađena od bijelog kartona i dimenzionirana prema proizvodu unutra. Štampana papirna traka proteže se duž desne strane svake kutije, ujedinjujući pedeset različitih kutija u jednu seriju i podržavajući uredan prikaz na policama i pultovima. Ilustracije su postavljene pod uglom od četrdeset pet stepeni i uokvirene zlatnom bojom. Linije i odabrani elementi su izvedeni zlatnom folijom.
Priznanje
O nagradi Brončana nagrada A' Design Award
Bestore Handy Gift Poklon kutija za grickalice je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Bestore Handy Gift Poklon kutija za grickalice bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, nauci, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Bestore Handy Gift Poklon kutija za grickalice sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.
Iza dizajna
Press komplet
Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.
- Jedinstvena svojstva
- Victory can not be achieved by an individual. Bestore is snacks brand of the most types and units, whose standard products mounts to over 1000. Bestore Handy Gifts is a non-standard products series, which is launched to enrich the categories and improve competitiveness.
- Dimenzije i pakovanje
- White cardboard with different size according to each product's characteristic.
- Oznake
- Handy Gift, Snacks Package, Serial Packaging Design, Tigerpan, Bestore
- Tehnologija proizvodnje
- We use gold stamping to print the lines and selected elements. Different textures of stamping will enrich the overall presentation of the packages and refine with more detailed feeling. All illustrations are surrounded with golden frames, which is to enhance a sense of order and quality. The layout on the belt is stamped in copper gold, matching with the red gold logo and the pictures of products.
- Dizajnerski izazov
- How to arrange various serial products in good order and convey a sense of healthy lifestyle meanwhile? A symbolic graphic element is created to cover the fifty boxes, the belt, which ensures a similar layout and makes largest space for various illustrations.
- Istraživanje
- As a leading Chinese brand of leisure food, Bestore is customizing its products to meet the needs of different consumers. Handy gifts are thus launched to market to occupy bigger share. Unlike traditional gifts, Bestore handy gifts are more relaxing and casual instead of formal and solemn. Undoubtedly, a less costly gift will boost more consumption.
- Inspiracija
- To attract female consumers, the gift boxes are covered with a special paper belt, covering a message of health and profession and therefore low-calories and no fat-trigger. Meanwhile, the belts on right side of the boxes help to unite different products under the same series, achieving a better display effect over counter. Repeating certain rules will bring order and thus serial unity. The illustrations on the boxes are patterns designed with 45 degree angle.
- Trajanje projekta
- The project lasts 6 month, designed in Shenzhen and produced in Wuhan, Hubei.
- Tok rada
- The handy gifts was launched to market last year, receiving widely remarks on the packages, praising the fine illustrations, the compact layout, the distinctive belts and the overall packaging effect.The products show up on shelves or counters in good order and eye-catching colors.Consumers are offered with more choices of holiday gifts, instead of a limited range of flowers or wines. Snacks gifts boxes can be both conveying gratitude and reflecting personal aesthetic orientation.
- Članovi tima
- Designer: Tiger Pan / Hongchun Yang / Jay Xiao / Julie Xia / Ling Liu / Yafen Zhong / Xuan Lu / Zhiyi Jiang / Xuedan Xia
Technician: Miaorong Lu
Project Manager: Lei Peng - Autorstvo slika
- Image #1-5: Designer: Tiger Pan, Hongchun Yang, Jay Xiao, Julie Xia,Ling Liu, Yafen Zhong, Xuan Lu, Zhiyi Jiang, Xuedan Xia; Technician: Miaorong Lu; Project Manager: Lei Peng.
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