Dotline Branding کارپوریٹ ویب سائٹ چه ڈیزائنر Tomohiro Kaji

ڈیزائن Dotline Branding کارپوریٹ ویب سائٹ چه ڈیزائنر Tomohiro Kaji یک باز باایزّتین بُردکار ته 2025 A' Design Award زرّیں انعام ته بخش رقابتی ویب سائٹ ءِ ویب ڈیزائن اِنت.

زرویب· 2025

Dotline Branding کارپوریٹ ویب سائٹ

چه Tomohiro Kaji

مشتری: Dotline Co., Ltd.

بُردکار A' Design Award زرّیں انعام ته بخش ویب

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سایٹ بگند A' Design Award ءَ بگند پریس ریلیز اِنعام ءِ بیجّ

رنگ

ڈیزائن

Dotline Branding کارپوریٹ ویب سائٹ ءِ بارءَ

ای ڈیجیٹل پلیٹ فارم یک لچکدار ڈیزائن سسٹم پیش کنت کہ برانڈ ہویت و مختلف مواد ئے یک یکجا ڈھانچے ئا ٹکا کنت۔ اسمارٹ فون ئے اولین رویکرد گوں ترقی داتگ بوتگ، ای تمام دستگاہاں ئا سرا دسترسی ئے یقینی کنت۔ لے آؤٹ بصری مطابقت ئے برقرار داریت گوں توسیع پذیری ئے حمایت کنت۔ موشن گرافکس و حسب ضرورت ٹائپوگرافی نیویگیشن و مشغولیت ئے بہتر کنت، یک واضح، صارف محور انٹرفیس جوڑ کنت کہ فلاحی خدمات ئے ضرورتاں ئا گوں تیار بوتگ انت۔ ماڈیولر شکل ہمچو آئندہ ئے توسیع و موافقت ئے اجازت دنت، متحرک اپڈیٹاں ئے حمایت کنت چوکہ مواد و خدماتی لائناں وہد ئا گوں ترقی کنت۔

پِجّاری

A' Design Award زرّیں انعام ءِ بارءَ

Dotline Branding کارپوریٹ ویب سائٹ A' Design Award زرّیں انعام ءِ ورگ آ انت، انتہائی معزز اعتراف کہ پہلی درجہ ءِ، شاندار ءُ نمایاں ڈیزائناں دیگ بیت۔ زر ءِ ورگ آ انتہائی جدت ءِ، باز بصیرت ءِ ءُ شاندار ڈولا چمّاں خیرہ کنوکیں تخلیق انت، کہ وتی ڈیزائنراں ءِ عبقریت، حکمت ءُ مہارت ءَ ظاہر کننت۔ Dotline Branding کارپوریٹ ویب سائٹ چہ امید کنگ بیت کہ آ یک باز ساراہگ بوتگیں، رجحان ساز ءُ یادگار ایجاد بیت کہ بے مثال قدر پیش کنت۔ ای ڈیزائن کہ A' Design Award زرّیں انعام ءَ برتگ، یک شاندار، محترم منصوبہ انت کہ فن، سائنس، ڈیزائن ءُ ٹیکنالوجی ءِ حداں باز فائدہ ءَ گوں ودی کنت۔ Dotline Branding کارپوریٹ ویب سائٹ شدید خواہش ءِ جذبہ پیدا کنت، جوش جاگینیت، تخلیقی صلاحیت ءَ ودی کنت ءُ ما ءَ مسحور کنت۔

ڈیزائن ءِ پُشت سر

پریس کِٹ

اعتبارات، ٹیم ءِ نفر و تکنیکی تفصیلات ڈیزائنر ءِ نیمگا فراهم کنگ بوتگ.

خاصین بزانتان: We designed a corporate website centered on Dotline’s new identity, "Social Heroes," to communicate its brand philosophy and diverse business expansion. The platform conveys Dotline’s commitment to local communities while showcasing its multi-faceted operations in medical, welfare, and education.

To ensure brand consistency with content diversity, we developed a cohesive yet flexible design system. It integrates company philosophy, business insights, and employee stories within a unified aesthetic, creating a dynamic platform that reinforces Dotline’s leadership in the welfare industry.
اندازه ؤ بسته‌بندی: Optimized for Smartphone Devices: Apple iPhone 11 or higher / Google Pixel 7 or higher. PC: Width 1080, Tablet
ٹیگان: Social Heroes, Brand Identity, Responsive Web Design, UI/UX Design, Motion Graphics, Typography, Corporate Website, Recruitment Branding, Medical and Welfare, Visual Storytelling
تولید ٹکنالوجی: Dotline’s corporate website is a testament to progressive design, seamlessly merging aesthetic excellence with functional clarity. With a mission to reshape the welfare industry, the site embodies Social 3.0, delivering a compelling narrative-driven experience that reflects Dotline’s multifaceted expansion across medical, educational, and professional sectors with smartphone-first adaptability ensureing seamless usability across all devices, maintaining a fluid, intuitive user experience.
ڈیزائن چیلنج: The challenge was to balance brand consistency and diversity across 21 businesses, integrating philosophy, business insights, and employee engagement into a cohesive identity. The "Social Heroes" concept unified employees and attracted job seekers by emphasizing teamwork and social contribution. The site was optimized for smartphones, ensuring seamless responsiveness, while custom typography and animations enhanced brand storytelling in a lightweight, engaging interface.
تحقیق: This project was based on qualitative research to identify challenges in Japan’s medical and welfare industry and enhance recruitment and brand recognition through a redesigned brand identity.

Research Objective:
To analyze the declining interest in employment within the industry and assess how brand recognition impacts recruitment, ultimately developing an effective design strategy.

Research Methods & Data Collection:
We conducted interviews with employees and job seekers and further analyzed web analytics and digital advertising performance to evaluate the effectiveness of the brand strategy.

Participants:
The research involved employees, job seekers, affiliated company staff, and corporate executives.

Results & Insights:
Findings revealed that brand perception and job seeker engagement significantly influence recruitment success rates. The introduction of a new visual identity, digital platform, and advertising strategy resulted in a 160% increase in mid-career hires and a 340% increase in new graduate hires.

Impact:
This research-driven design approach successfully addressed corporate recruitment challenges and set a new industry benchmark for brand building. It serves as a demonstration of design’s impact on both business and society.
الهام: Our inspiration for the design stemmed from Dotline’s dynamic flexibility and diversity, reflected in its multifaceted business expansion across from medical, education, and accounting. To represent this versatility, we structured the site into three distinct sections with a unique design format,a custom secondary font alongside the corporate typeface, and illustrations. This approach reinforces Dotline’s adaptability, integrating technical precision with a unified yet flexible brand identity.
پرۏژه مدّت: The project started in December 2023 and it was launched on August 2024.
عملیاتی رۏش: The flow was a meticulously structured process, integrating contents, texts, layouts, and motions into a seamless digital experience with weekly client meetings to ensure continuous refinement, maintaining open dialogues to align every creative decision with the project's strategic goals.This iterative approach enabled us to balance brand integrity with bold creativity, ensuring the final design not only met functional requirements but also elevated Dotline’s visual identity and industry impact.