Italian Pasta Brand የፓስታ መጠቅለያ በ Olha Takhtarova የተሠራ ሲሆን በ የማሸጊያ ዲዛይን የውድድር ምድብ ውስጥ እጅግ ከፍ ያለ ክብር ያለው የ 2024 A' Design Award የነሐስ ሽልማት አሸናፊ ነው።
ነሐስማሸጊያ· 2024
Italian Pasta Brand የፓስታ መጠቅለያ
ደንበኛ: SOTB and D
በ ማሸጊያ ምድብ ውስጥ የ A' Design Award የነሐስ ሽልማት አሸናፊ
የተረጋገጠ የሽልማት አሸናፊ
ለ #160328 የሽልማት ሁኔታ ያረጋግጡንድፉ
ስለ Italian Pasta Brand የፓስታ መጠቅለያ
ጣሊያናዊው የፓስታ ብራንድ ለተለያዩ የፓስታ ምርቶችና ሾርባዎች የተዘጋጀ የመጠቅለያ እና የእይታ ማንነት ንድፍ ነው። ጥልቅ ሰማያዊ መሰረታዊ ቀለም መላውን ስብስብ አንድ የሚያደርግ ሲሆን፣ ደማቅ የብርቱካናማ፣ ኮራል፣ ወይን ጠጅ፣ አረንጓዴና ሰማያዊ ቀለማት ደግሞ በመደርደሪያው ላይ እያንዳንዱን የፓስታ ቅርጽ ለይተው ያሳያሉ። የወርቅ ፓንቶን ቀለም አጠቃቀምና ባህላዊ የፓስታ አሰራር ዘዴዎችን የሚያመለክት ተቀርጾ የተሰራ የሼፍ አርማ ተካትቷል። የማብሰያ መመሪያዎችና የስነ-ምግብ ዝርዝሮች በእያንዳንዱ ማሸጊያ ላይ ታትመው ይገኛሉ፣ ግልጽ የፊደል አጻጻፍም ፈጣን ንባብን ያግዛል። ለመጠቅለያው እንደገና ጥቅም ላይ ሊውሉ የሚችሉ ቁሳቁሶች ጥቅም ላይ ውለዋል።
እውቅናው
ስለ A' Design Award የነሐስ ሽልማት
Italian Pasta Brand የፓስታ መጠቅለያ የA' Design Award የነሐስ ሽልማት አሸናፊ ነው፤ ይህም በፈጠራ፣ በብልሃት እና በአስተዋይነት ለሚታወቁ ድንቅ ዲዛይኖች የሚሰጥ እጅግ ከፍተኛ ክብር ያለው እውቅና ነው። የነሐስ አሸናፊዎች የዲዛይነሮቻቸውን ሰፊ ልምድ፣ ምናብ እና ብልሃት የሚያረጋግጡ እጅግ ችሎታ የተሞላባቸው እና በሚያስደንቅ ሁኔታ ፈጠራ ያላቸው ሥራዎች ናቸው። Italian Pasta Brand የፓስታ መጠቅለያ ከፍ ያለ ግምት የሚሰጠው፣ የሚደነቅና የሚወደድ፣ እጅግ ሙያዊና ፈጠራ የተሞላበት ነገር እንደሚሆን ይጠበቃል። ይህ የA' Design Award የነሐስ ሽልማትን ያሸነፈ ዲዛይን በኪነ ጥበብ፣ በሳይንስ፣ በዲዛይን እና በቴክኖሎጂ ምርጥ ልምዶችን ያካትታል፤ ለዝርዝርም በሚሰጠው ትኩረት ምርጥ ነው። Italian Pasta Brand የፓስታ መጠቅለያ ፍላጎቶችን በግሩም ሁኔታ ያረካል፣ ምኞቶችን ይነካል፣ ስሜቶችን ይማርካል እንዲሁም የማወቅ ጉጉትን ይስባል።
ከንድፉ በስተጀርባ
የፕሬስ ኪት
ክሬዲቶች፣ የቡድን አባላት እና ቴክኒካል ዝርዝሮች በዲዛይነሩ የተሰጡ።
- ልዩ ባህሪያት
- The project aimed to create a unique brand that would appeal to the main target audience and attract a new, younger audience. The task was to incorporate the image of traditional pasta-making methods and modern challenges and innovations into the visual identity and packaging design. This design should stand out in the competitive market of pasta products not just because of its aesthetics, but also because it embodies the brand's core values and attractiveness.
- ልኬቶች እና ማሸጊያ
- Penne, Conchiglie, Farfallei, Cavatappi, Felinni, Fusilli, Macceroni- packing size 340 x 270 mm
Linguine, Spaghetti, Bucatini - packing size 300 x 120 mm
Marinara Sauce, Tomato Basil - sticker 30 x 70 mm - መለያዎች
- packaging, pasta, Italy, food packaging
- የማምረቻ ቴክኖሎጂ
- The packaging for Italian pasta emphasizes its high quality and premium nature through attractive design and top-tier materials. It includes essential information like cooking instructions and nutritional details while employing vibrant colors and quality printing. Gold Pantone color adds a luxurious touch, enhancing perceived value. Moreover, the packaging is eco-friendly, using recyclable materials.
- የዲዛይን ተግዳሮት
- Creating impressive packaging for each variant of pasta required collaborative work on an attractive and practical design. It was expected that this approach would grab customers' attention and make it easy to identify the contents of each package. The main goal was to blend beauty and utility, creating packaging that is both visually appealing and informative. Font selection was also considered to facilitate quick understanding of the key features of the packaging and provided information. This carefully thought-out approach not only enhances visual appeal but also ensures quick and informative understanding of the contents.
- ምርምር
- The work on the new brand of pasta products began with Market and competitor analysis, identifying trends and consumer needs. The target audience was defined, along with their preferences and behavioral characteristics. Next, the stage of creating a unique brand image and aesthetically appealing and informative packaging design that corresponds to the brand and attracts consumers' attention follows.
- መነሳሻ
- The visual identity of Chefz Food is characterized by vibrant colors and clear zoning. The color palette includes a deep blue color that unifies all elements in the packaging design into a cohesive whole. Bold and bright shades of orange, coral, purple, green, and blue effectively distinguish the product on the shelf, help differentiate individual items in the product line, and stand out favorably against competitors.
- የፕሮጀክት ጊዜ
- Dubai, UAE the project began in September 2022 and ended in March 2023
- የሥራ ሂደት
- Packaging should be convenient and attractive to the target audience. This requires analyzing the audience, market and competitors. The values and style of Chefz Food are reflected in the unique logo with the image of the chef. This character represents the brand and communicates with consumers, creating connections. "Engraved" logo emphasizes tradition and quality, setting the product apart. The packaging is visually appealing, informative and provides easy recognition of the contents.
ስፖንሰር የተደረገ
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ተጨማሪ ለማሰስ
ተዛማጅ ንድፎች
ከተመሳሳይ ምድብ ውስጥ በጥራት የተመረጡ ተጨማሪ ሽልማት-አሸናፊ ንድፎችን ያስሱ።
