Wen Niang የቢጫ ሩዝ ወይን ጠርሙስ በ Tiger Pan የተሠራ ሲሆን በ የማሸጊያ ዲዛይን የውድድር ምድብ ውስጥ እጅግ ከፍ ያለ ክብር ያለው የ 2020 A' Design Award የወርቅ ሽልማት አሸናፊ ነው።
ወርቅማሸጊያ· 2020
Wen Niang የቢጫ ሩዝ ወይን ጠርሙስ
ደንበኛ: Shenzhen Wanshengtang Industry Co., Ltd
በ ማሸጊያ ምድብ ውስጥ የ A' Design Award የወርቅ ሽልማት አሸናፊ
የተረጋገጠ የሽልማት አሸናፊ
ለ #101157 የሽልማት ሁኔታ ያረጋግጡንድፉ
ስለ Wen Niang የቢጫ ሩዝ ወይን ጠርሙስ
ዌን ኒያንግ ለቻይና ቢጫ ሩዝ ወይን የተነደፈ ማሸጊያ ነው። አብዛኛው የቢጫ ሩዝ ወይን በሸክላ ዕቃ ውስጥ የሚታሸግ ቢሆንም፣ ይህ ጠርሙስ ከመስታወት የተሰራ ነው። የመስታወቱ ገጽታ ብርሃናማነትና ልዩ ስሜት የሚሰጥ ገጽታን ይጨምራል። ክንፎቹን የዘረጋ ክሬን ወፍ በጠርሙሱ ትከሻ ላይ በጉልህ ተቀርጾ ከ320 ዲግሪ በላይ የገጽታውን ክፍል ይሸፍናል። ክሬን በምስራቃዊ ባህል ውስጥ ከፍተኛ ቦታ ያለው ሲሆን፣ ታማኝነትን፣ ውበትን፣ ጤናንና ረጅም ዕድሜን ይወክላል። ጠርሙሱ 90 ሚሊሜትር ዲያሜትርና 260 ሚሊሜትር ቁመት አለው። ዘመናዊው ቅርጽ የወጣት ተጠቃሚዎችን ትኩረት ለመሳብ ያለመ ነው።
እውቅናው
ስለ A' Design Award የወርቅ ሽልማት
Wen Niang የቢጫ ሩዝ ወይን ጠርሙስ የA' Design Award የወርቅ ሽልማት አሸናፊ ነው፤ ይህም ለመጀመሪያ ደረጃ፣ ድንቅ እና የላቁ ዲዛይኖች የሚሰጥ እጅግ ከፍተኛ ክብር ያለው እውቅና ነው። የወርቅ አሸናፊዎች የዲዛይነሮቻቸውን ብልሃት፣ ጥበብ እና ችሎታ የሚያንጸባርቁ እጅግ ፈጠራ የተሞላባቸው፣ ራዕይ ያላቸው እና በውበታቸው የሚያስደምሙ ሥራዎች ናቸው። Wen Niang የቢጫ ሩዝ ወይን ጠርሙስ ወደር የማይገኝለት ዋጋ የሚሰጥ እጅግ የተመሰገነ፣ አዝማሚያ ፈጣሪና ታላቅ ፈጠራ እንደሚሆን ይጠበቃል። ይህ የA' Design Award የወርቅ ሽልማትን ያሸነፈ ዲዛይን የኪነ ጥበብ፣ የሳይንስ፣ የዲዛይን እና የቴክኖሎጂ ድንበሮችን በእጅጉ የሚጠቅምና የሚያስፋፋ አስደናቂና የተከበረ ፕሮጀክት ነው። Wen Niang የቢጫ ሩዝ ወይን ጠርሙስ ጠንካራ የፍላጎት ስሜት ይፈጥራል፣ ፍቅርን ይቀሰቅሳል፣ ፈጠራን ያበረታታል እንዲሁም ይማርከናል።
ከንድፉ በስተጀርባ
የፕሬስ ኪት
ክሬዲቶች፣ የቡድን አባላት እና ቴክኒካል ዝርዝሮች በዲዛይነሩ የተሰጡ።
- ልዩ ባህሪያት
- Wen Niang is product developed jointly by Wanshengtang and Guyuelongshan,the most famous producer of Chinese yellow rice wine.The product is made with an aim to raise public attention to this wine,as the developing of its market is falling far behind those of other alcohol products.We adopt modern techniques and crafts to present a traditional wine's package.
- ልኬቶች እና ማሸጊያ
- Diameter: 90mm
Height:260mm - መለያዎች
- yellow wine, rice wine, tigerpan, crane, embossment, Wen Niang
- የማምረቻ ቴክኖሎጂ
- The glass material will differentiate the wine from its competitive brands, who are normally packed in ceramics. Bottled in glass, the gloss and texture is upgraded on the surface. The wing-spreading crane is embossed on the shoulder-dropping bottle, which brings the traditional wine to a modern, more graceful and fascinating level, drawing attention of younger consumers.
- የዲዛይን ተግዳሮት
- How to emboss a spreading crane on a glass bottle is a major challenge of this case. Most embossment works are normally covering a certain angle, instead of 360 degrees' encirclement. This spreading crane will cover over 320 degree of bottle and all details must be perfected. Therefore, both the illustration and the embossment are both following an industrial guide, so that the crane and the bottle can be produced aesthetically and repeatably.
- ምርምር
- Yellow rice wine is one of the most important three fermented alcohol drinks, occupying a key position in Chinese culture. Compared with Chinese white spirits, it is more healthy and mild. Most products of yellow rice wine are packed in ceramics, which is costly and counterproductive, to achieve the effect of localization. Graphic design or bottle shaping are limited on ceramics. Wen Niang, however, breaks the constraint of packaging material and adopt glass to rejuvenate the old wine.
- መነሳሻ
- A crane surrounds the glass bottle so to endow the wine with life and soul.Crane possesses a lofty position in oriental culture.It stands for integrity and elegancy in personality, health and longevity in body,which is same with the function of the health-preserving wine.Through a modern package of the old wine,we aim to draw the young's attention and spread the Chinese culture of crane.
- የፕሮጀክት ጊዜ
- The project lasts 2 months, designed in Shenzhen and produced in Shaoxing, Zhejiang.
- የሥራ ሂደት
- The packaging design raises heated discussions in the industry, not only because Wen Niang has subverted the stereotype of yellow rice wine, but also because it balances out between traditional alcohol culture and modern design language.
- የቡድን አባላት
- Designer: Tiger Pan, Qian Chi
Illustrator:Ping Yi
Image Presentation: Juanjuan Wu
Technician: Zhangkun Xie
Project Manager: Crystal You - የምስል ምስጋና
- Image #1:Designer Tiger Pan, Qian Chi;Illustrator:Ping Yi;Picture credit:Juanjuan Wu;Technician:Zhangkun Xie;Project Manager:Crystal You
Image #2:Designer Tiger Pan, Qian Chi;Illustrator:Ping Yi;Picture credit:Juanjuan Wu;Technician:Zhangkun Xie;Project Manager:Crystal You
Image #3:Designer Tiger Pan, Qian Chi;Illustrator:Ping Yi;Picture credit:Juanjuan Wu;Technician:Zhangkun Xie;Project Manager:Crystal You
Image #4:Designer Tiger Pan, Qian Chi;Illustrator:Ping Yi;Picture credit:Juanjuan Wu;Technician:Zhangkun Xie;Project Manager:Crystal You
Image #5:Designer Tiger Pan, Qian Chi;Illustrator:Ping Yi;Picture credit:Juanjuan Wu;Technician:Zhangkun Xie;Project Manager:Crystal You
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