Designtide Tokyo 2024 Primêre Funksie: Handelsmerkidentiteit deur There There - Kazune Watanabe

Die ontwerp Designtide Tokyo 2024 Primêre Funksie: Handelsmerkidentiteit deur There There - Kazune Watanabe is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2026 A' Design Award in Goud in die Grafika-, Illustrasie- en Visuele Kommunikasie-ontwerp-kompetisiekategorie.

GoudGrafika· 2026

Designtide Tokyo 2024 Primêre Funksie: Handelsmerkidentiteit

deur There There - Kazune Watanabe

Kliënt: Designtide Tokyo Committee

Wenner van die A' Design Award in Goud in die Grafika-kategorie

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Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #174524

Besoek Webwerf Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor Designtide Tokyo 2024 Primêre Funksie: Handelsmerkidentiteit

Boekteks: Designtide Tokyo is 'n ontwerpgebeurtenis van uitstallings en markte wat nuwe tendense in produkontwerp en verwante velde verken en deel. Deur ontwerp skep dit 'n meeslepende ervaring van energie en emosie wat verder strek as digitale media. Gehou vanaf 2005 tot 2012, het dit ontwerpkultuur vanuit Tokio met die wêreld gedeel. Elke jaar het ongeveer 50 genooide en gekose ontwerpers werke aangebied wat kreatiwiteit bo handel gewaardeer het. In 2024 is Designtide Tokyo herleef met 'n nuwe logo en hernude visie.

Die Erkenning

Oor die A' Design Award in Goud

Designtide Tokyo 2024 Primêre Funksie: Handelsmerkidentiteit is 'n wenner van die A' Design Award in Goud, 'n geweldig prestigieuse erkenning wat toegeken word aan eersteklas-, wonderlike en uitstaande ontwerpe. Wenners in Goud is uiters innoverende, visionêre en glansryk verblindende skeppings wat die vernuf, wysheid en bekwaamheid van hul ontwerpers weerspieël. Daar word verwag dat Designtide Tokyo 2024 Primêre Funksie: Handelsmerkidentiteit 'n hoogs geprese, tendensskeppende en monumentale uitvinding is wat ongekende waarde lewer. Hierdie ontwerp wat die A' Design Award in Goud gewen het, is 'n skouspelagtige, gerespekteerde projek wat die grense van kuns, wetenskap, ontwerp en tegnologie in hoë mate bevoordeel en uitbrei. Designtide Tokyo 2024 Primêre Funksie: Handelsmerkidentiteit wek intense gevoelens van begeerte, roep passie op, moedig kreatiwiteit aan en boei ons.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: "Designtide Tokyo" was originally held from 2005 to 2012 and introduced Tokyo design to the world. It supported many designers who later gained international recognition. In 2024 the event was revived with a new visual identity. In a society driven by trends and empathy, the new identity needed strong impact and interactivity. The graphics change in response to viewer movement such as approaching moving away or sliding. This behavior reflects the motion of tides.
Afmetings & Verpakking: Main Graphic Materials Wood Acrylic Fabric
Size 2 meters 5 centimeters by 10 meters
Printed Materials Poster Paper Plastic Sheet
Size A2
Technical Characteristics Digital expression reproduced through analog methods without electronic components
Etikette: Graphic, Tide, Tokyo, Design, Animation
Produksietegnologie: The graphics use scanimation also known as slit animation. Movement appears only when viewers change their position or distance. No digital screens or electronic components are used. By carefully adjusting slit pitch and base imagery the work expands beyond simple animation into a more complex interactive experience. Materials include wood acrylic fabric and paper. Acrylic used at the venue was later reused.
Ontwerpuitdaging: The challenge was to create an interactive identity that changes according to user behavior without using digital technology. Scanimation normally allows only limited frame movement. By refining slit pitch and carefully designing the base imagery we transformed this simple technique into a complex responsive visual system that encourages physical engagement.
Navorsing: From the 1990s to the early 2000s Tokyo hosted many influential design events. In recent years these opportunities have declined and large collective movements have become rare despite the spread of social media. "Designtide Tokyo 2024" was launched to renew this culture. Held in November 2024 in Tokyo it welcomed more than 6000 visitors and aimed to initiate a new movement in Japanese design.
Inspirasie: "Designtide" refers to a major movement in design. Tides are created by the gravitational force of the moon. Natural forces alone create only surface movement. The aim of this project was to build a strong movement from the ground up. In an era shaped by social media and individual presentation, this graphics created based on the concept of tides for a major design event in Tokyo.
Projekduur: Venue Nihonbashi Mitsui Hall Chuo ku Tokyo Japan
Dates November 27 to December 1 2024
Bedryfsvloei: The project uses scanimation to let visitors experience a major movement in design. Each graphic responds to viewer actions such as approaching moving away or sliding. The image changes depending on distance and motion. This system expresses how individual gestures can create a larger collective flow. Small personal actions combine to form a powerful tide of change.