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Seoul Auction The Concierge Binneontwerp deur Hyunju Julia Lee

Die ontwerp Seoul Auction The Concierge Binneontwerp deur Hyunju Julia Lee is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2025 A' Design Award in Brons in die Binneruimte- en Uitstallingsontwerp-kompetisiekategorie.


BronsInterieur· 2025

Seoul Auction The Concierge Binneontwerp

deur Hyunju Julia Lee

Kliënt: Seoul Auction

Wenner van die A' Design Award in Brons in die Interieur-kategorie

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Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #164380

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Die Ontwerp

Oor Seoul Auction The Concierge Binneontwerp

The Concierge by Seoul Auction herdefinieer luukse kleinhandel deur middel van 'n minimalistiese ruimte-binne-ruimte konsep. Naatloos geïntegreer in die galery-agtige voorportaal, bied dit 'n rustige, gesofistikeerde omgewing waar eenvoud die kykerservaring verbeter. 'n Groot glasdeur en uitgestrekte venster balanseer openheid en diskresie, terwyl versigtig geplaaste kunswerke en drywende rakke besoekers op 'n subtiele manier lei. Deur die skoonheid van leë ruimte te omhels, verhef The Concierge die persepsie van luukse en laat die produkte die hoofrol speel.

Die Erkenning

Oor die A' Design Award in Brons

Seoul Auction The Concierge Binneontwerp is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat Seoul Auction The Concierge Binneontwerp 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. Seoul Auction The Concierge Binneontwerp bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe
Located in Seoul Auction's lobby, The Concierge embodies minimalist architecture, seamlessly integrated with the white gallery. Designed as a space within a space, it balances openness and privacy with a large glass door and strategically placed artwork. Luxury products are showcased in rectangular boxes against all-white walls, emphasizing the beauty of blank space. This design highlights minimalist beauty, where every element serves a purpose and enhances the elegance of the space.
Afmetings & Verpakking
The Concierge is W4590mm x L5550mm x H3000mm, situated within a lobby with an overall height of 4300mm. To optimize the space, we integrated the lobby’s air circulation and air conditioning system using an exposed ceiling structure. This design not only ensures effective air flow but also enhances a sense of openness and continuity. As a result, the space feels more expansive and inviting, complementing the minimalist aesthetic.
Etikette
MinimalistInteriorDesign, RetailInteriorDesign
Produksietegnologie
The design required high-precision craftsmanship to achieve a minimalist aesthetic within the existing lobby. We used a seamless joint technique to integrate new walls with existing ones. Lacking an electrical floor box, we routed electric and fire lines from the ceiling along the existing column, seamlessly concealing them to preserve the minimalist design. Located at the lobby corner with two sides facing the unmodifiable facade, we planned construction meticulously to avoid impact.
Ontwerpuitdaging
One challenge was maintaining openness while ensuring privacy in a compact space. We achieved this by strategically placing the reception desk and using a transparent glass door and window that balance visibility and discretion, offering a serene consultation experience. Another challenge was making the space discreet by day but a showcase at night. We used the building's perforated skin and wood display shelves to control visibility, allowing The Concierge to softly glow at night, drawing attention subtly.
Navorsing
An in-depth study of minimalism in traditional Korean art and architecture influenced the concept of beauty of blank space, showing that simplicity enhances the perceived value of luxury products. This insight guided the use of blank space to highlight watches and jewelry. The concept of space within a space emphasized harmony with the surrounding environment, leading to the seamless integration of The Concierge with the gallery of Seoul Auction's lobby with carefully positioned artwork.
Inspirasie
The design of The Concierge was inspired by creating a serene, sophisticated environment that reflects the values of Seoul Auction. We aimed for a space that showcases luxury items while enhancing the viewing experience through simplicity. The space within a space concept fosters intimacy, inviting visitors while maintaining privacy. Our research into minimalist architecture emphasized light and space, leading us to embrace the beauty of blank space to elevate the perception of luxury.
Projekduur
This project started in May 1 and finished in June 3, in Seoul, Korea.
Bedryfsvloei
The large glass door and window create an open, inviting atmosphere, reducing psychological barrier to entry. Strategically positioned, the reception desk ensures privacy during consultations, offering comfort for high-end clients. This balance of openness and privacy enhances customer interaction. The layout guides visitors through a rhythmic sequence of display areas, encouraging exploration without overwhelming them.
Spanlede
Designer: Hyunju Julia Lee
Beeldkrediete
Photographer: Teo

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