Florist Wim Van Assem Herbemarkering deur Rebrandt

Die ontwerp Florist Wim Van Assem Herbemarkering deur Rebrandt is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2024 A' Design Award in Brons in die Grafika-, Illustrasie- en Visuele Kommunikasie-ontwerp-kompetisiekategorie.

BronsGrafika· 2024

Florist Wim Van Assem Herbemarkering

deur Rebrandt

Kliënt: Rebrandt®

Wenner van die A' Design Award in Brons in die Grafika-kategorie

49,426

Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #160086

Besoek Webwerf Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor Florist Wim Van Assem Herbemarkering

Die ontwerpers het 'n nuwe identiteit vir Wim van Assem, 'n gevierde Noord-Holland bloemis, geskep ter ere van sy 40ste verjaardag. Die doel was 'n identiteit wat sy lewendige, vooruitstrewende kreatiewe blomkuns sou opsom. Die nuwe ontwerp is op die groot vensters in die ou historiese gebou aangebring, met dinamiese linte wat Van Assem se energieke, vrygees styl weerspieël.

Die Erkenning

Oor die A' Design Award in Brons

Florist Wim Van Assem Herbemarkering is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat Florist Wim Van Assem Herbemarkering 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. Florist Wim Van Assem Herbemarkering bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: Wim van Assem, one of the most progressive florists in North Holland, has significantly influenced Dutch floral art over the past 40 years with his unique style. For the designers the challenge was to develop a visual language for his 40th anniversary that matches his vibrant and uninhibited approach to flower arranging. The design, with eye-catching ribbons on the large windows of the historic building, instantly conveys the joy and free expression of his floral art.
Afmetings & Verpakking: 4 Shopping windows 150cm by 250cm
Etikette: Wim van Assem, Rebrandt, rebranding, branding, flowers, florist, Alkmaar, Fnidsen
Produksietegnologie: Large, eye-catching lettering that had to be applied manually, featuring a dynamic shape that continues throughout, an old historical building, and a desired outcome of graphic, stylistic, and sleek visual language. Quite a challenge.
Ontwerpuitdaging: It was a challenge to keep it simple if you still want to convey a lot from the character and content of this famous florist.
Navorsing: The research focused on integrating modern design into historical contexts, aiming to bridge traditional aesthetics with contemporary graphic language. The objective was to understand how dynamic, eye-catching lettering could enhance an old building's charm while conveying the modern ethos of joy and creativity found in flower arranging.
Inspirasie: With nature as the fundamental basis and dealing with it as a playground for creativity. The new identity was designed with the aim of conveying the joy and uninhibited expression of Wim van Assem's flower arranging. Inspired by the undisturbed energy and craftsmanship with which he continues to create unique combinations with flowers.
Projekduur: The designs can be seen at the old citycentre of Alkmaar, at Fnidsen, The Netherlands.
Bedryfsvloei: The unique and eye-catching line play combines modern typography and graphic design in a historical setting.
Patente: All rights Rebrandt 2024
Spanlede: Ruud Winder - Brand Architect and Designer
Peter Puntman - Motion Graphics
GCA Reclame - Signing
Beeldkrediete: Photography: Keesnan Dogger