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FM993 30th Herdenkingslogo deur Baoquan Luo and Zhiwei Lv

Die ontwerp FM993 30th Herdenkingslogo deur Baoquan Luo and Zhiwei Lv is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2021 A' Design Award in Brons in die Grafika-, Illustrasie- en Visuele Kommunikasie-ontwerp-kompetisiekategorie.


BronsGrafika· 2021

FM993 30th Herdenkingslogo

deur Baoquan Luo and Zhiwei Lv

Kliënt: Lance Design

Wenner van die A' Design Award in Brons in die Grafika-kategorie

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Verifieer Toekenningsstatus vir #119938

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Die Ontwerp

Oor FM993 30th Herdenkingslogo

FM993 30ste is 'n herdenkingslogo geskep vir die 30ste bestaansjaar van 993 Music FM van Guangdong Radio en Televisie. Die radiosein word as die hoof visuele element gebruik, en die syfers 993 en 30 word deur middel van positiewe en negatiewe vorms in die radiopatroon geïntegreer. Die komposisie put uit klankgolwe, meteoorreëns, notebalke en stralende vuurwerke. Die logo word hoofsaaklik uit metaal vervaardig, en akriel kan ook gebruik word. Die simbool is duidelik sigbaar van voor af, en verskyn as 'n halfronde, meerlaagse reliëf wanneer dit van die kant af bekyk word.

Die Erkenning

Oor die A' Design Award in Brons

FM993 30th Herdenkingslogo is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat FM993 30th Herdenkingslogo 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. FM993 30th Herdenkingslogo bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe
Designed for the 30th anniversary of 993 Music FM of Guangdong Radio and Television, this logo is themed with a 30-year journey of music, radio transmitting sounds of stars to express the eternal love for music. Focusing on the radio signal as the major visual element, it seamlessly integrates the numerals 993 and 30 in the radio pattern, thus exemplifying the 30-year course of development of the Music FM.
Afmetings & Verpakking
250*20mm, 50*50mm, 120*80mm
Etikette
Visual communication design, logo design, radio station, music, meteor, airwaves
Produksietegnologie
The logo of 993 MUSIC FM 30th is mainly made of metal, with the round-headed cylinder of one big end and one small end fused together in a misplaced yet orderly manner through the three-dimensional composition. Acrylic can also be adopted based on the specific occasion. The logo is clear and conspicuous when viewed from the front while appearing to be a semi-circular, multi-layered embossment when viewed from the side, yielding a strong sculptural sense with unique artistic and ornamental value.
Ontwerpuitdaging
Due to the outbreak of the COVID-19 epidemic in 2020, the budgets, decorations and models of myriad offline activities during the project launch and implementation failed to meet the initial standards perfectly. Therefore, the design team came up with a large number of additional supporting elements to make the implementation easier and enhance the promotional results.
Navorsing
In commemoration of the 30th anniversary, the designer also incorporated the 30th anniversary celebration. Love Music into various other supporting logos in addition to the simple, concise logo. For example, the letter I of the iconic Canton Tower was used as a reference, with the sound of stars and heart being fused into one icon to reinforce the element of love within the theme.
Inspirasie
The composition of elements in this logo stems from sound waves, meteor showers and staves, while the layout is inspired by radial fireworks and the sound waves during traveling. The numerals 993 and 30 are fused within by the positive and negative shapes of the graphics to yield a tangible and virtual visual effect.
Projekduur
The design of the work started in November 2020 and was officially put into use in January 2021.
Bedryfsvloei
The work is richly colored, coupled with simple patterns and clear directionality. As an icon for the 30th-anniversary celebration, the logo should convey to the public a positive and festive atmosphere according to the designer. Globally speaking, the elements of trumpets and fireworks constitute the most common festive items, whose abundant colors serve to refrain from the monotony of expression of feelings.
Spanlede
Designer: Baoquan Luo
Zhiwei Lv
Jiaming Feng

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