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Beauty United Space Saloninterieurontwerp deur John Sun and Renee Zhu

Die ontwerp Beauty United Space Saloninterieurontwerp deur John Sun and Renee Zhu is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2020 A' Design Award in Goud in die Binneruimte- en Uitstallingsontwerp-kompetisiekategorie.


GoudInterieur· 2020

Beauty United Space Saloninterieurontwerp

deur John Sun and Renee Zhu

Kliënt: DDDD Creative Company

Wenner van die A' Design Award in Goud in die Interieur-kategorie

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Die Ontwerp

Oor Beauty United Space Saloninterieurontwerp

Beauty United Space is 'n haar- en skoonheidsalon geleë in Wuhan, China. Die interieur beslaan ongeveer 220 vierkante meter en bring haarsny-, stilerings- en grimeringsdienste op een plek saam. Die hoofkleure van die handelsmerkidentiteit verdeel die areas en skep sterk kleurkontraste. Abstrakte elemente van 'n bus word as tema deur die hele ruimte gebruik. Materiale sluit in voorafvervaardigde terrazzo-panele, sementteëls, gespieëlde en geborselde vlekvrye staal en gegote plastiekstoele. Interaktiewe areas en produkuitstallings help besoekers om die handelsmerk te verstaan.

Die Erkenning

Oor die A' Design Award in Goud

Beauty United Space Saloninterieurontwerp is 'n wenner van die A' Design Award in Goud, 'n geweldig prestigieuse erkenning wat toegeken word aan eersteklas-, wonderlike en uitstaande ontwerpe. Wenners in Goud is uiters innoverende, visionêre en glansryk verblindende skeppings wat die vernuf, wysheid en bekwaamheid van hul ontwerpers weerspieël. Daar word verwag dat Beauty United Space Saloninterieurontwerp 'n hoogs geprese, tendensskeppende en monumentale uitvinding is wat ongekende waarde lewer. Hierdie ontwerp wat die A' Design Award in Goud gewen het, is 'n skouspelagtige, gerespekteerde projek wat die grense van kuns, wetenskap, ontwerp en tegnologie in hoë mate bevoordeel en uitbrei. Beauty United Space Saloninterieurontwerp wek intense gevoelens van begeerte, roep passie op, moedig kreatiwiteit aan en boei ons.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe
The designers adopted the main colors of the brand visual identity to divide spaces so as to form a dynamic color collision. Moreover, personalized modern elements are extracted from "bus", helping to create eye-catching visual effect. Topical and interesting interactive spaces, store appliance attract customers who pursue innovative things. Meanwhile, related products are also displayed here, giving guests a new immersive experience and then better understanding the brand meaning.
Afmetings & Verpakking
About 220 square meters.
Etikette
Hair and beauty salon, theme space, fast modeling, fashionable life, immersive experience space, one-stop solution
Produksietegnologie
Prefabricated terrazzo panel, prefabricated colored terrazzo panel, cement tile, mirrored stainless steel, brushed stainless steel, fluorocarbon paint metal tube, HDPE modeling chair, convex mirror prop.
Ontwerpuitdaging
The designers hoped to create a more comfortable way to show the DNA of BUS by utilizing and developing bus elements in the commercial space with beauty fatigue, rather than just arranging an carriage in a concrete way. And they selected materials within limited types to express the design concept.
Navorsing
Taken "Bus" as the concept, the design creates a customer-friendly brand story that they can easily understand. At the same time, simple references are used to bridge customers and the brand. Besides, apart from pronouncing and remembering easily, the brand name has other advantages: the starting point of topics and the guiding direction of marketing and others.
Inspirasie
The brand name is derived from its brand positioning: a birthplace of fashionable life. It aims to invite guests to discuss together the magic and secret of being beautiful, from hairstyle, makeup to life. "B.U.S Hair and Beauty Salon" takes "BUS" as the carrier to advertise its key values: economical, convenient and customer-friendly, which are essential elements of daily life. The design uses abstract elements of bus to bring about more topics.
Projekduur
The project started in March 2019 and finished in December 2019, and was located in 2F, Hanjie Wanda Plaza, Wuhan, Hubei, China.
Bedryfsvloei
B.U.S hopes to give an one-stop solution about haircut, modeling and makeup for the young people. Based on that, the designers came up with the design concept that customers would get a "ticket key" when they enter BUS, and after the modeling they can take photos uploading to the Cloud, and get the photo when paying the cash. The whole process can improve the user experience of "taking the bus" and makes the consumption action more interesting.
Spanlede
Interior Design: DDDD Creative Studio
Interior Creative Director: John Sun
Project Manager: Renee Zhu
Design Development & On-site Technology: Herb
Brand Positioning: Creative Fiber Consulting
VI Design: Juke Creative Design Studio
Designer: CHRISTOPHE BRANCHU
Beeldkrediete
Photographer: Sensor Images

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