Silver Photography · 2020

Queen Turmeric Brand Design

by Green Gold

Silver A' Design Award 2020 in Photography
CLIENT: Taiwan Green Gold Homeland Co., Ltd
Estimated Number of Design Views: 51,815
Verification code DF011A22D2 · Verify this award

Visit Site View at A' Design Award Press Release

Colors

About Queen Turmeric Brand Design

The extended design is based on the concept of the queen and chessboard. With the two colors black and gold, the design is to convey the sense of high-class and reshape the visual image. In addition to the metal and gold lines used in the product itself, the element of the scene is constructed to set off the war impression of the chess, and we uses the coordination of stage lighting to create smoke and light of the war.

About the Silver A' Design Award

Queen Turmeric Brand Design is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. Queen Turmeric Brand Design is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. Queen Turmeric Brand Design is a vastly envied creation that evokes desires, introduces positive feelings, and sparks amazement and wonderment.

Press Kit

Unique Properties: GREEN GOLD is a company that serves health and women's fashion.
The inspiration for this work is to create women who can dominate their health.They are as powerful as queens in chess.Detach the image of traditional health products.
Dimensions & Packaging: All photos shot on Canon 5D Mark III cameras with 125mm Lenses,
I Post-production the photo on photoshop and Lightroom
Tags: photo,gold,queen,woman,line
Production Technology: We used low-light technology to shoot,combined with a fog machine and several stage lights to make light effects,and used a flash to do the depth of field shooting
Design Challenge: When the image of cash health products is spread as parent-child,family and other images,we directly use the story image to challenge the traditional market concept and established impression
Research: In order to make the product image different from the market,we studied the culture and color matching of chess.Because the product mainly functions to hangover,it also thinks about the color of alcoholic drinks.In addition,the queen's clothing style and accessories Did the above research synthesis
Inspiration: My inspiration comes from the colors of chess and wine.
With the contrast of black,gold and silver on the board,
gold is described as a powerful third party and gives a noble queen image.
The elements of chess war are brought into the design of the scene in.
Project Duration: 2019 June.20 start in Taipei city
2019 August.1 finsh in Taichung city
2019 August.1 display in Twgreengold website
Operation Flow: The image has now been released on Greengold's official website,which visually conveys the high-level and dignified sense of the product.And the use of the Internet to spread more people to understand the products
Image Credits: Image #1: DESIGNER Zheng Yuan Huang,Turmeric Plus II, 2019.
Image #2: DESIGNER Zheng Yuan Huang,Turmeric Plus II, 2019.
Image #3: DESIGNER Zheng Yuan Huang,Turmeric Plus II, 2019.
Image #4: DESIGNER Zheng Yuan Huang,Turmeric Plus II, 2019.
Image #5: DESIGNER Zheng Yuan Huang,Turmeric Plus II, 2019.