Silver Lighting · 2020
Frutta Lamp
by Masashi Yamanaka and Kaori Osawa
- Silver A' Design Award 2020 in Lighting
- CLIENT: Fumu
- Estimated Number of Design Views: 36,603
- Verification code 66B500914B · Verify this award
Colors
About Frutta Lamp
Frutta is a floor lamp that takes up the form of a fruit tree. Users can pick the lights off of the tree as if they were fruits, creating an intimate and nostalgic experience between humans and lighting. Frutta is a modular system, allowing lights to be detached from the main floor lamp unit and reattached to optional cradles giving users control over how light expresses itself throughout a space. Frutta promises to enrich your life by offering limitless lighting solutions made possible by combining clever design with a bit of your imagination.
About the Silver A' Design Award
Frutta Lamp is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. Frutta Lamp is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. Frutta Lamp is a vastly envied creation that evokes desires, introduces positive feelings, and sparks amazement and wonderment.
Press Kit
- Unique Properties
- Frutta offers a new approach to how individuals interact
with their home lighting by envisioning a floor lamp as a fruit tree.
Current home lighting units are often inflexible in their usage due to being singular units. Frutta introduces a modular system allowing users to customize and control the lighting of their surroundings. The experience of “picking” the lights off of Frutta as if they were fruits creates an intimate and natural relationship between human and lighting. - Dimensions & Packaging
- Main component 160 x 160 x 1080
Lighting unit 110 x 110 x 110 - Tags
- Plant,Lighting,Battery,Floor lump,
- Production Technology
- Steel, Ceramic.
- Design Challenge
- Lighting is primarily an inorganic product that switches on and off. We introduced an emotional experience to lighting.
- Inspiration
- We want everyone to remember picking fruit, which they experienced in childhood. Frutta promises to enrich your life by offering limitless lighting solutions made possible by combining clever design with a bit of your imagination.
- Project Duration
- The project started in February 2020 in Tokyo
- Operation Flow
- Frutta provides three main functions.
1. Frutta allows multiple people within a space to directly control and customize their own lighting needs.
2. Lighting can be used to affect and reinforce our mood. In a situation where one may be trying to concentrate, energize, or relax, users can arrange the lighting to best fit their desired atmosphere. 3. Singular lighting units often present the issue with uneven lighting of a space. Frutta can spread itself out allowing for even and natural ambient lighting throughout a room or space.
