Silver Interior · 2021

Yuefenghua Sales Center

by Yang Li

Silver A' Design Award 2021 in Interior
CLIENT: Eh Design
Estimated Number of Design Views: 21,263
Verification code 349B8BBDE7 · Verify this award

Visit Site View at A' Design Award Press Release

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About Yuefenghua Sales Center

Yuefenghua is a sales center interior located in Hangzhou, China, covering 300 square meters. The design follows the concept of seeing the future. Three frames are inserted into the entrance, the discussion area and the sand table area. The frame at the entrance is combined with transparent acrylic brick, so visitors can view the whole space from outside. The frames in the discussion area and the sand table area use colored acrylic brick to enclose the main areas and attract attention. Black and white marble, clear acrylic and Klein blue create contrast and a rich play of light.

About the Silver A' Design Award

Yuefenghua Sales Center is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. Yuefenghua Sales Center is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. Yuefenghua Sales Center is a vastly envied creation that evokes desires, introduces positive feelings, and sparks amazement and wonderment.

Press Kit

Unique Properties: Frames are inserted into three main areas, entrance, discussion area and sand table area. The frame in the entrance is combined with transparent acrylic brick, so customers can see the whole space from outside. Frames in the discussion area and sand table area are combined with colorful acrylic brick, which enclosure the most important area of sales center, to catch attention and foil space atmosphere.
Dimensions & Packaging: The project covers a total of 300 square meters.
Tags: Interior, Commercial, Sales Center, Frames, Elegant, Cultural, Yuefenghua, Morden
Production Technology: Marble with black and white color, and colorful acrylic brick are main materials. Two materials both have rich texture, but huge difference in color.
Design Challenge: On the basis that modernism has become the practice of global design, the concept of "less is more" has been widely spread, and even has become a kind of overflowing universalism. However, design should not be formula and model. Only when modern design is deeply rooted in the exploration of innovation, diversity and richness, can we truly realize the beauty and prosperity of life.
Research: With the aesthetic perspective of New Modernism, the design returns to the essence of home in a rational way of thinking. While emphasizing order and function, the design injects peace, tranquility and warmth. It expresses the life connotation and contemporary temperament with rich creativity, turns the space into a life body interwoven with practicality and aesthetics, and endows the space with light luxury, elegant and comfortable living atmosphere.
Inspiration: This project is located in Hang Zhou, which is a fast-growing city in China. This project use "see the future" as concept. Three frames are inserted into the space, to enrich the spatial relation and express concept. Dramatic conflict between Klein blue and black and white shows great energy of Klein blue.
Project Duration: The project started in January 2020 in Hangzhou and finished in April 2020 in Hangzhou.
Operation Flow: Frame and Klein blue express the project's concept "see the future". Crystal clear acrylic brick and massy marble also bring rich feeling of interaction of light.
Patents: Copyrights belong to Threeimages, 2020.
Image Credits: Image #1: Photographer Threeimages, Yuefenghua, 2020.
Image #2: Photographer Threeimages, Yuefenghua, 2020.
Image #3: Photographer Threeimages, Yuefenghua, 2020.
Image #4: Photographer Threeimages, Yuefenghua, 2020.
Image #5: Photographer Threeimages, Yuefenghua, 2020.